Travel Book Philippines Inc.,
Travel Book Philippines Inc.,

Digital Marketing Manager  

Travel Book Philippines Inc.,

 
  • Quezon City, Philippines
    18th, Galleria Corporate Center, EDSA cor Ortigas, Quezon City, Quezon City, Metro Manila, Philippines
    Quezon City
    Metro Manila
    Philippines
    Philippines
  • ₱50,000.00 - ₱70,000.00 / month
    PHP
    50000
    70000
    50000
    MONTH
  • Full timeFULL_TIME

Expired 4 years ago

2019-11-24T16:00:00+00:00
Job closed.

Job Description

Travelbook.ph team is looking for a Marketing Manager that will be responsible in managing data-driven marketing, including developing growth, strategy, marketing optimization and executing it.

Your day to day activities:

  • You will be responsible to develop short-term and long-term marketing strategy for fueling business growth using data-driven approach
  • You will execute marketing strategy and optimize it for maximum Return on Investment (ROI) by allocating proper budget for each channel. Identify, prioritize, contact new accommodation properties and ensure pricing and availability competitiveness in assigned market.
  • You have to coordinate with the team on the implementation of marketing efforts for the growth of the business. Interlock and collaborate with management team, product, and UX to align and enable infrastructure/tools/support needed for marketing
  • You will be responsible in identify key factors to retain customers, increase return rate of visitors/users, increase current customer spending/leads, and Retain customers - increase repurchase rate or repeat customers. Conduct competition monitoring, including evaluate and analyze threats from existing or new players. Provide data-driven insights and analysis that would be useful in shaping the marketing strategy and its execution.
  • You need to understand the industry and its developments – very good knowledge of pros and cons of competitor models, market trends & landscape, accommodation rate structure and yield management, connectivity options and customer booking trends. Optimize use of process and systems – Be familiar with full spectrum of business tools and ensure the team makes use of the systems
  • You will be responsible in hiring and developing data-driven marketing team

Minimum Qualifications

You’re the one we’re looking for if:

  • You are passionate in data-driven marketing and creating growth.
  • You have solid analytical and problem-solving skills. High level proficiency in Excel, SQL and data analytics is a plus. Self-driven, love challenges, have entrepreneurial spirit and get things done.
  • You have excellent communication, passion, dedication and energy. Strong sense of ownership and accountability, with good attention to details. Good interpersonal skills and ability to work well in an international team environment. Must be proficient in English language, both written and oral
  • You have strong leadership skill to effectively direct, manage and mentor team members. Strong interpersonal and communication skills.
  • You have an experience in working or knowledge related to BtoC tech industry. You Have execution experience or deep knowledge of almost all online & offline channels. (online: SEO, SEM, SNS, CRM / Offline: TVCM, OOH, Event, Partnering)
  • You are an expert in Excel in following situations (One shot Analysis, Business simulation & modelling, monitoring). You have basic HTML, CSS, Java Script and regular expression knowledge.
  • A graduate of a 4-year course related to Business Management or Marketing, MBA / Master’s / PhD is an added plus.
  • Minimum 5 years of relevant working experience from top-tier management consulting

Added Bonus if:

  • You are an expert in SQL and Python for data analysis including Pandas, Numpy
  • You have knowledge about datamart such as Google big Query

Perks and Benefits

  • Retirement Benefit PlansRetirement Benefit Plans
  • Special Leave Benefits for WomenSpecial Leave Benefits for Women
  • Single Parent LeaveSingle Parent Leave
  • Medical / Health InsuranceMedical / Health Insurance
  • Paid Sick LeavePaid Sick Leave
  • FlexitimeFlexitime
  • Paid Bereavement/Family LeavePaid Bereavement/Family Leave
  • Recruitment / Signing BonusRecruitment / Signing Bonus
  • Life InsuranceLife Insurance
  • Paid Vacation LeavePaid Vacation Leave
  • Maternity & Paternity LeaveMaternity & Paternity Leave

Required Skills

  • Google Analytics
  • Google Adwords
  • Analyzing Data
  • CRM Software
  • Search Engine Optimization (SEO)

Jobs Summary

Job Level
Mid-Senior Level / Manager
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Always
Office Address
18th, Galleria Corporate Center, EDSA cor Ortigas, Quezon City, Quezon City, Metro Manila, Philippines
Industry
Online Travel Agency
Vacancy
2 openings
Website
https://travelbook.ph/

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About Travel Book Philippines Inc.,

About Travelbook.ph Travelbook.ph is a Philippine-based online travel e-commerce that is dedicated to offering great value hotel bookings as well as travel activities across Philippine. It has established partnerships with more than 3,500 local hotels and over 2,000 tour & activities partners nationwide. As an accredited online travel agency by the Department of Tourism, the company has the heart of a Filipino—one that promotes tourism in the Philippines by encouraging both local and foreign tourists to explore authentic culture and heavenly destinations to be enchanted by its beauty. Since the launching in March 2013, Travelbook.ph has cleverly adapted to the fast-changing demands of the travel industry. It has provided convenient ways for securing bookings and online payments through multiple platform from website to mobile application Our Identity 1. Technology Company. Industry obstacles and infrastructure limitation do not stop us from developing and transforming the region through ubiquitous and highly usable products, services, platforms, and technological breakthroughs. 2. Place to Grow. Be part of a start-up experience in cross-functional teams supported by resources of a reliable parent company. Grow with the company into the role you want to have. Our Values 1. Value Ownership. We believe that everyone performs their best when given ownership of domains to unleash one's ingenuity and creativity. We believe in freedom that comes with responsibilities that impact others greatly. 2. Embrace Challenges. Prepare to challenge and be challenged on a daily basis. Aim for extensive growth and self-actualization opportunities. Take risks, dive into new technologies, boldly attempt to excel at what you do. 3. Celebrate Openness. We believe that talents thrive in an open, accommodating, equal-standing, fun, creative and collaborative environment. They thrive when they feel safe to take risks, knowing that the best ideas win, no matter where it comes Visit our various social media accounts: Facebook: https://www.facebook.com/TravelBook.ph Google+: https://plus.google.com/101293008844587271526 Twitter: https://twitter.com/TravelBookPh Instagram: http://instagram.com/travelbookph

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