Digital Marketing Associate  

Toyota Motor Philippines is looking for Digital Marketing Specialist to join our Marketing Services Department based in Makati City, Metro Manila, Philippines.

The Digital Marketing Specialist is a member of the Digital Marketing Section that develops content, digital campaigns, advertising, website and social media management, and digital analytics. In this role, you are expected to be a domain expert in digital marketing, advertising, and campaigns to reach more customers.

Your role and responsibilities:

• Oversee digital marketing activities and ensure performance KPIs are met (brand presence, leads generation and campaign amplification)
• Work with agencies and internal teams to plan, create and implement content for TMP’s digital channels
• Generate regular reports including advertisement and channel performance and social media listening analysis
• Continuously explore ways to expand brand’s digital presence and ensure maximum media presence across all channels
• Lead the updating and maintenance of TMP’s websites and create digital campaigns to boost website performance
• Create, produce, and manage high-quality content.
• Ensure adherence of all communications to Toyota brand guidelines

Our perfect match:

• You have a bachelor’s degree in Advertising, Communications, Information Communication Technology, Marketing or equivalent
• Has at least 1-2 yrs. relevant work experience
• In-depth knowledge of digital platforms and social media channels, with experience in producing content for Social Media Accounts and/or Websites.
• You have achieved a satisfactory level of technical and professional skill or knowledge in position-related areas and are keeping up with current developments and trends in areas of expertise.
• You are capable of clearly conveying information and ideas through a variety of media to individuals or groups in a manner that engages the audience and helps them understand and retain the message.
• You set high standards of performance for self and others; assume responsibility and accountability for successfully completing assignments or tasks; self-impose standards of excellence rather than having standards imposed.
• You can generate innovative solutions in work situations and try different and novel ways to deal with work problems and opportunities.

Skills required:

• Experience in digital marketing, digital analytics, programmatic advertising, and search optimization
• Work experience in a digital agency and website management is an advantage
• Knowledge in Basic HTML, Basic Graphic Design and Website Programming is an advantage
• Creative thinker, innovative- out of the box thinking
• Excellent interpersonal, presentation and communication skills
• Fast learner and can easily pick up new technologies
• Tenacious team player with Sales & Marketing mindset