Internet Marketing Specialist (Display)
- South Jakarta, IndonesiaSouth Jakarta, DKI Jakarta, Indonesia, Tokopedia Tower. Jl. Prof Dr. Satrio Street Kav. 11, 52nd Floor, Kelurahan Karet Semanggi, Kecamatan Setiabudi, RT.3/RW.3,12940South JakartaDKI JakartaIndonesiaIndonesia
- Full time
- Plan and execute display advertising campaigns including GDN, YT, UAC, DV360 & Facebook Ads.
- Measure and report performance of all display marketing campaigns,and assess against goals(sessions, transactions, revenue, ROAS, new buyers, app installs, CPS, CPO & CPI).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests.
- Instrument conversion points and optimize user funnels.
- Collaborate with Google and other vendor partners to improve the performances.
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
- Bachelor’s Degree with a plus in Marketing, IT or any related field.
- Minimum 1+ years of experience in related fields.
- Strong understanding of Google Analytics, Facebook Ads and Google Ads.
- Proven track record of successfully managing display campaigns.
- Flexibility in adapting to new technologies and environments.
- Having Google Analytics Certifications, Facebook Ads & Google Ads Certification will be a plus.
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