Principal UX Designer (Product Design)


  • South Jakarta, Indonesia
    South Jakarta, DKI Jakarta, Indonesia, South Jakarta, DKI Jakarta, Indonesia
    South Jakarta
    DKI Jakarta
  • Full time
Posted a month ago and deadline of application is on 5 Jun
Recruiter was hiring 5 hours ago

Principal UX Designer (Product Design)


Job Description

  • Understand basic design process: research, ideation, user journey.
  • Collaborate and give advise to UI Designers, UX Engineers, and software engineers on a technical perspective from initial product design process.
  • Collaborate with Product Owners to understand product vision and align work task.
  • Share ideas with Product Owners and business team to solve user-related problems.
  • Provide clear user flow and wireframe.
  • Build prototype and do usability testing to solve user problems.
  • Follow design system guidelines.
  • Explore best practice approach to execute comprehensive documentation.
  • Maintain design backlog with Product Development Team (Designers, Engineers and Product Owners).
  • Mentor and coach junior team member to ensure the best design implementation.
  • Proactively improve and develop new process/system with a good balance between new trends and product requirements
  • As Product Design Evangelist to create awareness about user-centered design and design thinking across multiple divisions.
  • Being a consultant for other UX Designers in at least 3 tribes.

Minimum Qualifications

  • Excellent understanding of design process and principles.
  • User-centered approach towards design solutions.
  • Good UX documentation: flow, wireframe, and prototype.
  • Able to consider the whole picture while working through details.
  • Portfolio of previous design projects is a must.
  • Excellent understanding the connection between research, prototyping, and wireframing through design process.
  • Minimum 3 years experience as UX Designer or similar roles.
  • Demonstrate the ability to use UX tools such as Sketch, Invision, etc.
  • Up-to-date knowledge about UX trends.
  • Communicate design ideas and collaborate with cross-functional team or stakeholders.
  • Conduct in-person user test to observe one's behavior and extract the essence of one's thought into wire-frame and better flow
  • Experience in presentation and mentoring is a must.
  • Define the baseline for an ideal workflow.
  • Being a design evangelist.
  • Being an integral role in product management and business strategy.
  • Able to conduct a design sprint.
  • Fluent in writing and speaking in english.

Jobs Summary

Job level
Mid-Senior Level / Manager
Job category
Management and Consultancy
Educational requirement
Bachelor's degree graduate
Recruiter response to application
Office Address
South Jakarta, DKI Jakarta, Indonesia
1 opening

Feel secure when applying: look for the verified icon and always do your research on a company. Avoid and report situations when employers require payment or work without compensation as part of their application process.

About Tokopedia

Tokopedia is an Indonesian technology company with a mission to democratize commerce through technology. We are the leading marketplace in Indonesia; we encourage millions of merchants and consumers to participate in the future of commerce. Our vision is to build an ecosystem where everyone can start and discover anything with ease. We are holding to these three principles that drive us forward. We call them our DNA, the traits that embody who we are as Tokopedia Nakama: Focus on Consumer, Growth Mindset, and Make it Happen, Make it Better