Marketing Manager
The Sirqo Group, Inc. (AutoDeal.com.ph)
- Makati, Philippines10 Jupiter St., Makati, Metro Manila, PhilippinesMakatiMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job closed.
Job Description
RESPONSIBILITIES:
- Plan and oversee all digital marketing strategies, ensure that the company hits quarterly web traffic, engagement and metric requirements for revenue.
- Implement marketing strategies across a wide variety of marketing channels, including but not limited to (1) digital marketing - social media, online ads, (2) content - video, advertorial, press-releases, (3) outdoor marketing - billboard, (4) tri-media and events - trade shows, car shows, etc.
- Plan and oversee strategies necessary to obtain relevant B2C goals (web traffic growth, onsite user engagement, brand familiarity).
- Plan and oversee strategies necessary to obtain relevant B2B goals (sales growth, customer engagement, customer loyalty, etc.).
- Audit all marketing activities to ensure that all executions comply with the company's style guide and brand persona.
- Conduct competitive benchmarking, focused group discussions, and other activities to relay relevant information from stakeholders back to the company.
- Liaise with SEO consultants and other third parties in line with the execution of specific company goals.
Minimum Qualifications
- Must be proficient in both written and spoken English.
- At least 8 to 10 years of relevant work experience.
- Excellent communication and people skills
- Demonstratable experience leading and managing SEO, marketing database, social media, email, and other campaigns.
- Strong analytical mindset, and data-driven thinking.
- Solid knowledge of website analytics tools (e.g. Google Analytics).
- Up-to-date with the latest marketing trends and best practices in marketing.
Perks and Benefits
- Retirement Benefit Plans
- Special Leave Benefits for Women
- Single Parent Leave
- Paid Holidays
- Medical / Health Insurance
- Child Care Benefits
- Life Insurance
- Flexitime
- Maternity & Paternity Leave
Required Skills
- Content Writing
- Copy Editing
- Analyzing Data
- Brand Management
- Business Development
- Content Marketing
- Decision-Making
Preferred Courses
- Behavioral Sciences [Organizational & Social Systems Development] and BS Marketing Management
- Business Administration [Business Management]
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Sometimes
- Office Address
- 10 Jupiter St.
About The Sirqo Group, Inc. (AutoDeal.com.ph)
AutoDeal is an automotive e-commerce platform that helps prospective car-buyers compare vehicles, find promos and connect online with car dealerships across the country. AutoDeal generates business and revenue by selling Lead Generation and Lead Management Subscriptions to automotive manufacturers and dealerships.
Lead Generation refers to the consented provision of customer details (name, location, contact details) to a client.
Lead Management refers to technology to assist clients in managing customer leads.