Digital Marketing Supervisor
TDT Group of Companies
- Manila, Philippines1353 Don Quijote St, Sampaloc, Manila, 1008 Metro Manila, PhilippinesManilaMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job closed.
Job Description
- Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Oversees the works of Digital Marketers ensuring the company’s online presence.
- Updates and maintains ranking of or company websites by targeting inclusion on the first page of Google Analytics.
- Monitors ads and social media accounts.
- Updates and regularly monitors the website inquiries.
- Performs other duties that may be assigned from time to time.
Minimum Qualifications
- College graduate of IT –related courses or Multimedia Arts, Web Development
- At least 1- 3 years related work experience
- Knowledgeable in Web Design and Development
- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimising landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimising Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Jobs Summary
- Job Level
- Associate / Supervisor
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Once in a while
- Office Address
- 1353 Don Quijote St, Sampaloc, Manila, 1008 Metro Manila, Philippines
About TDT Group of Companies
GLOBAL POWER TRADING CORPORATION
Power Group of Companies is a holding company based in Manila, Philippines. Under its umbrella, it has three strong and competitive firms.
First is the Power Steel, distributor of metal products and regarded as the no.1 steel supplier in the Philippines. It is the basic purpose of the company to create value through diligent distribution of metal products to consumers.
Next is the Powercom, an outsourced marketing agency and business incubator. Basically, the main function of the firm is helping its clients overcome marketing and sales challenges grounded on experiential thinking.
Lastly, TMG Models Manila, a visionary modelling agency fashioned by group of modern and innovative experts that aims to achieve prominence in talent representation and events management services. The company takes pride in its select pool of talent, to which only the freshest and most eligible in the industry are a part.