Search Specialist
Spiralytics, Inc
- Makati, Philippines191 Salcedo, Legazpi Village, Makati, 1229 Kalakhang Maynila, PhilippinesMakatiKalakhang MaynilaPhilippinesPhilippines
- Full timeFULL_TIME
Job closed.
Job Description
- Implement a paid and organic search strategy that increases conversions, while decreasing cost of acquisition.
- Keyword research with deep understand of the clients’ product/service offering, USPs, and competitor differentiation.
- Prioritize keywords understanding the differences in success factors for SEO and SEM.
- Determine the optimal balance between effort and spend on SEO vs SEM.
- Use SEM and guidance to help prioritize the SEO campaign.
- Use SEO success and rankings to guide SEM prioritization and account expansion.
- Benchmark competitors to guide in initial prioritization of keywords and link building tactics.
- Adapt as you see changes in strategy or new competitors emerging.
- Perform other responsibilities as may be assigned.
Minimum Qualifications
- At least 1 year of working knowledge AdWords SEM/GDN (could be entry level or expert).
- AdWords Certification.
- Nice to have, but if not certified, we will certify you.
- At least 2 years of experience executing SEO campaigns or in building websites with a general knowledge of SEO concepts.
- Experienced with Crawling Tools and Website Audit Tools.
- Nice to have: API and Excel VBA experience
- Mastery of MS Excel.
- Analytical and organized.
- Can build and execute a plan.
- Can work fast with minimal supervision.
- Willing to work in Makati area.
Bonus skills that will help you shine:
- Working knowledge of other Paid Channels: FB, Remarketing, etc.
- Conversion Rate Optimization (Landing Pages).
- Excel: parsing, vlookup, pivot, charts.
- Ability to quickly assemble performance data from Google Analytics and AdWords to understand and improve performance.
Perks and Benefits
- Flexitime
- Work from Home
Required Skills
- Content Writing
- Organizing and Planning
- Digital Marketing
- Search Engine Optimization (SEO)
Jobs Summary
- Job Level
- Entry Level / Junior, Apprentice
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Once in a while
- Office Address
- 191 Salcedo, Legazpi Village, Makati, 1229 Kalakhang Maynila, Philippines
About Spiralytics, Inc
We’re a full-service agency that specialises in marketing that’s backed by data science. What separates us from other companies is our continuous process of measurement, analysis, and tuning that makes sure our clients' brands not only look awesome, but that the campaigns we do live up to their expectations.
We’re anything but a set-it-and-forget-it agency. From consultation to concept to campaign, our main objective is to make our clients happy and accelerate their online success.