Marketing Manager
Walk EZ Retail Corp.
- Pasig, PhilippinesPasig, Metro Manila, PhilippinesPasigMetro ManilaPhilippinesPhilippines
- ₱60,000.00 - ₱80,000.00 / monthPHP600008000060000MONTH
- Full timeFULL_TIME
Job Description
The Marketing Manager is responsible for developing and executing marketing campaigns for Dyson to achieve defined business KPIs.
- Contribute to the development and execution of all ground events, promotions, and stunts for the business/brand. e.g product launches, store openings
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
- Manage content and updates for customer and internal touchpoints, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support.
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.
- Work closely with third-party agencies for influencer marketing; coordinate product pull-out from store to PR/influencer agency.
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
- Create and plan digital marketing strategies for product launch/ campaigns, brand awareness, events, and promotions for online with consideration of online to offline push
Minimum Qualifications
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Bachelor’s degree in marketing, business, or related field
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At least 3 – 4 years’ experience in retail/trade marketing.
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Experience in handling premium brands is a huge advantage.
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Excellent written and verbal communication skills
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Proven experience developing marketing plans and campaigns
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Strong project management, multitasking, and decision-making skills
Perks and Benefits
- Special Leave Benefits for Women
- Single Parent Leave
- Medical / Health Insurance
- Paid Sick Leave
- Employee Discounts
- Paid Holidays
- Paid Vacation Leave
- Maternity & Paternity Leave
Required Skills
- Advertisement Design
- Brand Management
- Events Management
- Communication Skills
- Market Research
- Content Marketing
- Decision-Making
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Sometimes
- Office Address
- Pasig, Metro Manila, Philippines
- Industry
- Retail Industry
- Vacancy
- 1 opening
About Walk EZ Retail Corp.
Crocs, Inc. is a world leader in innovative casual footwear for men, women and children. Crocs offers a broad portfolio of all-season products, while remaining true to its core molded footwear heritage.
All Crocs™ shoes feature Croslite™ material, a proprietary, revolutionary technology that gives each pair of shoes the soft, comfortable, lightweight, non-marking and odor-resistant qualities that Crocs fans know and love.
Crocs celebrates the fun of being a little different and encourages fans to “Find Your Fun” in every colorful pair of shoes.
Since its inception in 2002, Crocs has sold more than 300 million pairs of shoes in more than 90 countries around the world.
The year 2002 saw the birth of Crocs, Inc. in Boulder, Colorado by 3 friends: Scott Seamans, Lyndon "Duke" Hanson, and George Boedecker, Jr.
They decided to develop and market a footwear called Crocs shoes intended as boating / outdoor shoes known for it’s slip resistance and non-marking sole.
How did Crocs get its name? Just like the crocodile, Crocs can be worn on land or in water. Its official name is “Duke”.
Crocs debuted at the Ft. Lauderdale boat show in Florida, November 2002.
Clogs were thrown at passersby, demonstrating how light they are. Despite some funny looks, all 1,000 pairs were sold.
The first model was called “BEACH”
And the first style specifically for women was called “NILE”
Our Mission:
To bring profound COMFORT, FUN, COLOR and INNOVATION to the world’s feet.
Our Promise:
Crocs is liberating. Our shoes help people feel relaxed, empowering them to be a little different – not in a crazy, over the top way- just a little bolder, more colourful, more themselves. More FUN.
It’s a kind of fun that’s not conventional, and we’re COMFORTABLE with that.
Why We Matter:
Crocs makes shoes that make people happy- with our own kind of fun.
Crocs is the fun of being a little different.