Marketing Executive

Purple Tag, Inc.

Posted a year ago and deadline of application is on 13 Feb
Recruiter was just hiring 2 months ago

Job Description


  • Build and manage a rich content library that attracts a qualified audience to our products and services (blogs, whitepapers, reports, infographics etc.)
  • Grow new leads by converting site traffic through calls-to-action, landing mages and lead generation content (promos and offers)
  • Optimize marketing automation and lead nurturing processes through email and social channels
  • Build and manage the company’s social media profiles and presence.
  • Create shareable content
  • Monitor and engage in relevant social discussions about our company, competitors and industry, both from existing leads as well as from brand new audiences
  • Run regular social promotions and campaigns and track their success
  • Writing various articles on a wide range of topics for our blog
  • Grow our email list organically
  • Manage email campaigns
  • Educate internal and external stakeholders about our products
  • Create product content to articulate benefits of products
  • Speak and present both internally and externally to promote the story of our products

Minimum Qualifications


  • BA/BS degree in Marketing, related fields or equivalent work experience
  • Excellent communication skills and creative thinking
  • A passion and strong understanding of the industry and our mission
  • Exceptional writing skills as well as the ability to adopt the style, tone and voice of our communication for various types of content
  • Familiarity with CMS such as Wordpress
  • Bonus skills: HTML/CSS, Adobe Creative Suite

Perks and Benefits

  • Paid Holidays Paid Holidays
  • Paid Vacation Leave Paid Vacation Leave
  • Paid Sick Leave Paid Sick Leave
  • Paid Bereavement/Family Leave Paid Bereavement/Family Leave
  • Single Parent Leave Single Parent Leave

Required Skills

  • Organizing and Planning
  • Social Perceptiveness
  • Blog Writing
  • Action Planning
  • Sales and Marketing Knowledge
  • Market Research
  • Customer Research

Preferred Courses

  • Business Administration [Marketing & Advertising Management]
  • Marketing Communications

Jobs Summary

Job level
Associate / Supervisor
Job category
Sales and Marketing
Educational requirement
Graduated from college
Office Address
Unit 1 Southway Condominium, Mayapis Corner Bakawan Streets San Antonio Village, Makati, Metro Manila, Philippines
Retail Industry

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About Purple Tag, Inc.

purpletag purple is glorious yet contemplative. mysterious yet elegant. a blend of the excitement of red and the tranquility of blue. purpletag provides you with all these as depicted in the wide range of gifts and giveaways we offer. there is a futuristic quality that speaks well of our collection, a distinct cutting edge technology a notch above the rest. the color purple in itself is viewed as regal and majestic so that perceived value of gifts and premiums is greater than many others. we believe that packaging is half of the gift itself. we believe that gift-giving should be painless and fitting. we believe in helping our clients attach a holistic concept to each premium – be it a small meeting of 50 to a convention for 2000. we believe that each giveaway should not be a throw-away because of its distinct relevance and functionality. we believe in purple. where excitement and tranquility merge. our gifts are perceived with value, while remaining competitive. our gifts seek to express your image while remaining in the scope of your budget – whether low, medium or high. at Purpletag, you find only the most exciting gifts for interesting people …
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