As a Copywriter, you are expected to perform the following duties:
- Translate ideas into effective copies that answer the needs of the client, company, and the intended target audience;
- Translate creative direction and copy points from creative briefs into engaging and effective copies;
- Come up with concepts based on a creative brief that addresses the strategic objectives, aligns with the content strategy, and translates that concept into a comprehensive written work;
- Compose copies that can include headlines, slogans, catchphrases, straplines, and body copies, articles, content for websites, landing pages, social media, ads, blogs, mobile applications, other marketing collaterals online and offline;
- Incorporate different copywriting frameworks, SEO/PPC recommendations into the copies;
- Brainstorm visual and copy ideas with other members of the content & creative team;
- Work closely with the marketing team to ensure copy tone and style are consistent with the visual tone, style, and brand guidelines;
- Keep up-to-date with best practices in writing for the web, social media trends, web usability, web design, and business/industry trends;
- Candidates must possess at least a Bachelor’s/College Degree in Marketing, Journalism, Mass Communication, Communication Arts, or equivalent
- Preferably with experience in a digital marketing company.
- Work-from-home until further notice
Propelrr is a premiere glocal non-linear, strategic digital marketing agency based in the Philippines. We ensure that your every marketing spend can be used to connect, converse, and convert audiences to advocates. Our purpose is to dominate the digital world using non-linear marketing approach—built particularly for forward-thinking global and local brands as well as businesses—derived from an ever-evolving process, a diverse and passionate workforce, and consistent performance. Our services include Digital Marketing Strategy, SEO, Analytics, Web Design and Development, PPC, Social Media Marketing, Content Marketing and Development, Email and Mobile Marketing and CRO. Why Join Us? On top of being a top-billed, recognized, and fully digital non-linear marketing agency, Propelrr has also committed itself to conquering more and more key cities in the world. To make this future a reality, we plan to harp on our ever-evolving processes and our drive to deliver the best results. Naturally, these efforts will be backed with the most optimal marketing spend of our partner brands and businesses. Of course, equally crucial to this future is the diverse team behind Propelrr—men and women who are passionate, resilient, fearless, and honest collaborators.