Social Media Analyst

Primer Group of Companies

Manila, Philippines
Primer Star Center, 2282 Leon Guinto Street, Malate, Manila 1004 Philippines, Manila, Metro Manila, Philippines
Manila
Metro Manila
Philippines
Philippines
Full timeFULL_TIME

Expired 7 years ago

2016-11-27T16:00:00+00:00

Job closed.

Job Description

Your role is to deliver Digital Insights & Intelligence to clients. You’re fluent in the various technologies that define the online space and are passionate about understanding their impact on human behavior.

Will create briefs for major campaigns and brief creative with the Accounts team as an intelligence resource
Collaborate with the Account Management Team to craft innovate digital marketing campaigns and programs, and ensure the success of it is measurable end-to-end
Work as the primary point of contact to account team and clients for digital marketing best practices and innovation
Create monthly reports for community management of all brands
Create social listening reports as inspiration for new campaigns for all brands
Create briefs for major campaigns and brief creative with the Accounts team
Develop campaign benchmarks, defining success KPIs and ability to help analyze engagement trends in order to inform content planning and overall strategy planning

Minimum Qualifications

Candidate must possess at least a Bachelor's/College Degree , Advertising/Media, Marketing or equivalent.
At least 3-5 years experience in a digital advertising agency environment.
Familiar with using digital analytic tools such as Google analytics.
Must-haves: Adept in web analytics, social media analytics, consumer insights, consumer journey mapping.
Nice to haves: SEO

Jobs Summary

Job Level: Associate / Supervisor

Job Category: Sales and Marketing

Educational Requirement: Bachelor's degree graduate

Recruiter response to application: Sometimes

Office Address: Primer Star Center, 2282 Leon Guinto Street, Malate, Manila 1004 Philippines, Manila, Metro Manila, Philippines

Industry: Retail Industry

Vacancy: 1 opening

Website: http://www.primergrp.com/

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About Primer Group of Companies

Established in the Philippines in 1985, the Primer Group of Companies aims to be the leader in delivering superior customer experiences, and accomplishes this through the retail and distribution of the world’s top and premium consumer brands in outdoor, travel, footwear, fashion, action sports, wellness and urban lifestyle. It has also established a solid ground in the industrial products and services landscape offering green solutions, with companies in full-scale printing, air-conditioning, building efficiency and energy management system, and digital and creative graphic design services. The company is aggressively expanding to become the leader in the global distribution and innovation of premium goods and services. Its retail authority alone has grown to over 150 premium brands, with over 450 free-standing stores worldwide. Headquartered in Manila, Philippines, the Primer Group employs over 3,000; and has presence in Hong Kong, Indonesia, Japan, Malaysia, Singapore, Taiwan, Thailand, Vietnam, Australia, Europe, Middle East and Africa. Brands We Carry Retail Ace, Aetrex, Backjoy, Baggallini, Barracuda, Bering, Billabong, Black Diamond, Briggs & Riley, Brixton, Cabeau, Coghlan's, Columbia, DC, Delsey, Dr. Martens, Eagle Creek, FitFlop, Flossy, Fox, Freewaters, Go Travel, Granite Gear, Healthy Back Bag, Hedgren, Herschel, Hurley, Hydro Flask, Jansport, Keen, Kickers, Komono, MRKT, Millican, Mitchell & Ness, Mi-Pac, Mountain Hardwear, Nalgene, Native, O'Neill, Osprey, Outdoor Products, Parkland, Pauls Boutique, People, Polaroid Originals, Poler, prAna, Quiksilver, Raen, Rains, Regetta Canoe, Rock Space, Roncato, Roxy, Sakroots, Salomon, Seafolly, Sea to Summit, Sledgers, Spy, Stance, Staple, Teva, The North Face, Timbuk2, Travelon, Tretorn, Tumi, Victorinox, Volcom, World Traveller, XD Industrial Aircond Network Philippines Inc., Beyond Energy Solutions Technology Inc., Brushstroke Creatives, Designery, Primer Printing Services Inc., Rigel, Stellar Equipment & Machinery Inc., Union Inks and Graphics Inc., York Other Ventures Bee Choo, The Park, Arriva Ph (e-commerce) Our Concept Stores Bratpack, Flight 001, GRIND, Ladybag, Recreational Outdoor eXchange (R.O.X.), Res Toe Run, Sneakpeek, The Travel Club OUR VISION We at the Primer Group will be the leader in global distribution and innovation of premium goods and services. OUR MISSION To bring the world closer to our customers. OUR CORE VALUES • Entrepreneurial spirit • Passion for excellence • Integrity • Teamwork • Self discipline

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