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PL Aguila Manufacturing, Inc.

Trade Marketing Officer  

PL Aguila Manufacturing, Inc.

  • San Juan, Philippines
    100, D. Santiago, Pedro Cruz, San Juan, Metro Manila, Philippines
    San Juan
    Metro Manila
    Philippines
    Philippines
  • ₱35,000.00 - ₱40,000.00 / month
    PHP
    35000
    40000
    35000
    MONTH
  • Full timeFULL_TIME

Posted 10 days ago and deadline of application is on 14 Jan

Recruiter was hiring 2 days ago

2024-12-03T01:26:37.771933+00:002025-01-14T16:00:00+00:00

Job Description

Budget Management:

  • Actively participate in the management of the marketing budget, ensuring effective allocation

Event Coordination:

  • Lead the coordination efforts to secure the marketing calendar of events with retailers.
  • Proactively engage with retail buyers and the marketing department to align upcoming events/projects with the company’s strategic objectives.

Marketing Materials:

  • Spearhead the creation and publication of up-to-date promotional materials, collaborating closely with account managers and retail clients.

Collaboration:

  • Facilitate seamless collaboration with graphic artists, print providers, corporate giveaway providers, photographer/videographer, bloggers/influencers, and other agencies.

Business Proposals:

  • Take the lead in creating comprehensive business proposals, including project costing and mockup designs, ensuring alignment with the needs and expectations of clients or buyers.

Event Execution:

  • Play a key role in the meticulous execution of décor for events and retail planograms, ensuring a visually compelling representation of the brand.

Promotions and Proposals:

  • Lead implementation of marketing promos in supermarkets, developing innovative mechanics and compelling proposals to drive engagement.

Analysis:

  • Conduct in-depth analysis of sampling report results, online ad campaigns, and projects/events, providing valuable insights for continuous improvement.

Catalog Management:

  • Take ownership of updating the company’s product catalog/kit for account managers, ensuring accuracy and relevance to market trends.

Online Activities:

  • Manage day-to-day online activities, including customer inquiries, complaints, feedback, and the regular update of information on social media ads and the company website.

Market Research:

  • Oversee external vendors, competitors, and the introduction of new products, services, and promos. Gather data on consumer research and behavior to inform strategic decision-making.

Training and Orientation:

  • Lead the coordination and execution of yearly product orientation sessions for clients, samplers, merchandisers, and existing retail establishments and their staff.

Client Presentations:

  • Take an active role in ideation and the presentation of the product line to potential customers and existing distributors, ensuring a compelling and persuasive delivery.

Event Oversight:

  • Provide oversight for marketing events/support for clients, including quarterly store openings, anniversaries, and membership events, ensuring seamless execution and maximum impact.

Minimum Qualifications

Educational Requirement

  • Must possess at least a Bachelor’s/College degree preferably in Marketing or equivalent
  • Knowledgeable in GMP and FMCG qualifications or retail background.

Work Experience

  • With 3 to 4 years’ experience in digital trade marketing

Knowledge Competencies

  • Knowledgeable in excel/ powerpoint/Adobe Photoshop/Ai/Video Editing Apps
  • Marketing Program development for retail outlets.
  • Research Analytics

Skills Competencies

  • Relevant industry experience.
  • Project management skills.
  • Good numerical skills.
  • Leadership skills.
  • Attention to detail.
  • Planning & organization skills.
  • Good written and oral communication skills.
  • Problem analysis & Problem-solving skills.
  • Proactive.
  • Self-motivated and enthusiastic.
  • Marketing Program development for retail outlets.
  • Research Analytics

Perks and Benefits

  • Single Parent LeaveSingle Parent Leave
  • Paid Sick LeavePaid Sick Leave
  • Paid Bereavement/Family LeavePaid Bereavement/Family Leave
  • Paid HolidaysPaid Holidays
  • Paid Vacation LeavePaid Vacation Leave
  • Maternity & Paternity LeaveMaternity & Paternity Leave

Required Skills

  • Sales and Marketing Knowledge
  • Marketing Communications

Preferred Courses

  • Trade
  • Business Administration [Marketing Management]

Jobs Summary

Job Level
Associate / Supervisor
Job Category
Skilled Trade
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Once in a while
Office Address
100, D. Santiago, Pedro Cruz
Industry
Food Production
Vacancy
1 opening
Website
http://www.aguilamfg.com

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About PL Aguila Manufacturing, Inc.

PL Aguila Manufacturing, INC. (PLAMI) is a family corporation established in 1978, originally as a canning facility for sardines and a backyard meat processing plant. It soon shifted to the manufacturing of locally produced; premium line of natural fruit and tea concentrates under the brand Golden A. PLAMI extended its mark of excellence into processing of European-style Deli meats with its brand, Aguila Gourmet Meats. It offers a wide product range in addition to delectable, high quality and affordable assortment guaranteed to exceed clients' expectations. After 40 years, we remain a family-owned business committed to food quality of the highest standards with a thriving clientele that include international franchises, prestigious local institutions and nationwide retailers.

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