Head of Brand Communications
OVO (PT Visionet Internasional)
- South Jakarta, IndonesiaLippo Kuningan 20th floor, Jl. HR. Rasuna Said Kav. B-12 Setiabudi, Jakarta 12940, South Jakarta, DKI Jakarta, Indonesia, South Jakarta, DKI Jakarta, IndonesiaSouth JakartaDKI JakartaIndonesiaIndonesia
- Full timeFULL_TIME
Job closed.
Job Description
- Create and define OVO’s brand strategy, including positioning, brand architecture and value proposition
- Responsible for driving brand awareness, consideration, preference and loyalty through a whole host of brand marketing initiatives
- Develop a distinctive brand voice for OVO, ensuring consistency across all collaterals and touch points
- Manage creative agencies and in-house creative teams to deliver the most insightful and creative work possible
- Write immaculate creative briefs, bringing them to life for the creative teams.
- Build this capability across the marketing organization.
- Build and manage a brand messaging calendar through the year, ensuring a carefully-designed sequence of themes that reinforce what the brand stands for
- Set and track long-term metrics and indicators for OVO’s brand health
Minimum Qualifications
- Bachelor’s degree from a top tier international university
- Expert knowledge of brand marketing, marketing strategy and planning
- Should have been in a leadership / team management role for 3-4 years
- 8 or more years marketing experience using broad marketing mix
- Have at least 7 years strategic brand planning experience
- Have at least 7 years creative agency experience
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Once in a while
- Office Address
- Lippo Kuningan 20th floor, Jl. HR. Rasuna Said Kav. B-12 Setiabudi, Jakarta 12940, South Jakarta, DKI Jakarta, Indonesia
About OVO (PT Visionet Internasional)
OVO (PT Visionet Internasional), a fintech startup that builds a digital platform aiming to simplify your life by providing amazing rewards & deals through our merchant partners, simple payment and smart financial services.
With thousands of affiliated merchants and business partners and multi million members in the ecosystem, we will be the largest Indonesian digital financial service platform.
Currently we have hundreds team members and over half of them are in Technology putting us as one of the best Tech Startup company that provides you with exciting career journey!
We are constantly looking for enthusiastic and passionate people to join our OVO family!
Do send your inquiry or drop your CV to ta@ovo.id