Digital Marketing Manager

OVO (PT Visionet Internasional)

  • South Jakarta, Indonesia
    Lippo Kuningan 20th floor, Jl. HR. Rasuna Said Kav. B-12 Setiabudi, Jakarta 12940, South Jakarta, DKI Jakarta, Indonesia
    South Jakarta
    DKI Jakarta
  • Full time
Posted a month ago and deadline of application is on 18 Mar
Recruiter was hiring a day ago

Digital Marketing Manager

OVO (PT Visionet Internasional)

Job Description

  • Define the digital strategy for OVO across Indonesia
  • Align target/budget with key stakeholders
  • Marketing and communication strategy alignment with marketing/brand Team
  • Media selection/negotiation with partners
  • Identify channels that bring in the most ROI while managing key KPIs for the company
  • Analyze data and optimize accordingly to maximize performance
  • Drive the development and implementation of consistent KPIs including house media channels such as in-app notifications, push notifications, SMS and email marketing
  • Develop the media plan for all the campaigns
  • Implement campaigns across channels and optimize results to meet targets
  • ncreasing lift in offline performances though digital channels
  • Ensuring our brand is constantly Top of Mind in the markets we are in
  • Re engaging users that has been acquired and minimizing churn rate
  • Utilize available channels and resource to identify the key areas where re engagement is the most effective
  • Focus on new and innovative ways of engaging customers through constant testing & refining of new initiatives
  • Ensure budgets are tracked and spent efficiently
  • Good interpersonal, communication skills and presentations skills
  • Strong stakeholder management skills

Minimum Qualifications

  • Minimum 4 years of experience in digital performance marketing or similar field
  • Bachelor’s degree in business administration, marketing, or other advertising subjects preferred
  • Good Knowledge and use of current advertising tools and channels
  • You have a good understanding of internet advertising technologies (cookies, DSP, SSP, RTB) and understand the marketing channel attribution model
  • Understanding of the Indonesia digital media ecosystem and technology, such as top publishers & agencies
  • SEO/EDM/offline marketing experience will be a bonus
  • Excellent communication skills with the ability to articulate clearly in both written and spoken English.
  • Impeccable organization skills and attention to detail.
  • Passion for performance marketing.
  • Ability to analyse reports and communicate findings
  • Excellent organizational, project management and time management skills
  • Outstanding analytical skills and data-driven approach
  • Ability to multi-task, meet deadlines and thrive in a fast-paced environment
  • Experience with start-up environment is desired

Jobs Summary

Job level
Mid-Senior Level / Manager
Job category
Sales and Marketing
Educational requirement
Bachelor's degree graduate
Recruiter response to application
Once in a while 
Office Address
Lippo Kuningan 20th floor, Jl. HR. Rasuna Said Kav. B-12 Setiabudi, Jakarta 12940, South Jakarta, DKI Jakarta, Indonesia
Information Technology / IT
1 opening

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About OVO (PT Visionet Internasional)

OVO (PT Visionet Internasional), a fintech startup that builds a digital platform aiming to simplify your life by providing amazing rewards & deals through our merchant partners, simple payment and smart financial services. With thousands of affiliated merchants and business partners and multi million members in the ecosystem, we will be the largest Indonesian digital financial service platform. Currently we have hundreds team members and over half of them are in Technology putting us as one of the best Tech Startup company that provides you with exciting career journey! We are constantly looking for enthusiastic and passionate people to join our OVO family!
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