Social Media Officer

Maplecrest Group Inc. (formerly Profriends Group Inc.)

  • Mandaluyong, Philippines
    3rd Floor, 3rd Floor LN Building, Shaw Blvd, Mandaluyong, Metro Manila, Philippines
    Metro Manila
  • Full time
Posted a month ago and deadline of application is on 13 Oct
Recruiter was hiring 2 days ago

Job Description

The Social Media Officer is responsible for creating content calendar of digital marketing campaigns including but not limited to SEO, SEM, website, social media, and other digital advertising platforms and managing the publication of all digital marketing content across all platforms.

Duties and Responsibilities:

  • Produces social media content which includes original copy, images, video and infographics in coordination with the graphic artist, that support marketing campaigns of the platform.
  • Produces website content that would generate traffic and increase user engagement.
  • Coordinates with real estate and lifestyle team to ensure consistency of communication aligned with the vision, and strategy of the organization.
  • Manages and schedules content for social media accounts of the organization.
  • Creates write-ups such as blogs, PR entries, listicles, advertorial as required content for both website and social media.
  • Monitors all digital marketing campaigns, engagements, analyzes key metrics, trends and insights and makes recommendations for further improvement and of campaigns.
  • Filters messages via social media and transmits to specific key person-in-charge.
  • Prepares necessary reports on digital marketing activities.

Minimum Qualifications

  • Education: Candidate must possess at least Bachelor’s degree in Marketing, Communication or any related course
  • Knowledge: At least 2-3 years working experience in digital marketing, a solid background in writing, editing and research, and has a creative approach and storytelling skills to create and plan social media
  • Technical Competencies: Social Media management tools (eg. Hootsuite/Buffer/PostPlanner, etc.)
  • Soft Skills: Social listening, persuasion, comfort with technology, multitasking, and creativity
  • Attitude: Organized, team player, self-motivated, comfortable multi-tasking, and works quickly and independently
  • Willing to work in Haig, Mandaluyong City and/or General Trias, Cavite

Jobs Summary

Job level
Associate / Supervisor
Job category
Writing and Content
Educational requirement
Bachelor's degree graduate
Recruiter response to application
Office Address
LN Building, Greenfield District, 738 Shaw Boulevard, Mandaluyong City
Holding Company
1 opening

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About Maplecrest Group Inc. (formerly Profriends Group Inc.)

Maplecrest Group Inc. (MGI) is a Philippine-based holding company with investments in various businesses including real estate development, wholesale and retail trading, and consumer finance. The Company was established in Mandaluyong City on 01 April 2013. MGI’s main subsidiaries and affiliates include Property Company of Friends, Inc., Homeguide Inc., and Maplecrest Financing Corporation, among others. We are committed to creating communities that secure a high quality of life and strong sustainable economic prosperity for Filipino families. As part of our ongoing expansion, we are currently looking for responsible and competent individuals to help bring MGI to its target destination, which is business profitability and sustained growth. We aim to grow our business portfolio by developing new lines of businesses; proposing mergers, acquisitions, and partnerships, and overseeing the operations of our various subsidiaries and affiliates. MGI's logo is a contemporary rendition of an interwoven pattern that represents the company’s foundations - solid friendship and a unity of dreams that inspired the creation of communities to transform the lives of Filipino families. Intersecting paths communicate opportunities and dynamism. Shades of the color turquoise, which is a mix of green signifies life, balance, and well-being; and blue signifies sincerity and underpins the company’s relationship with and commitment to its stakeholders.
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