M2.0 Communications Inc.
M2.0 Communications Inc.

Email Marketing Specialist  

M2.0 Communications Inc.

 
  • Quezon, Philippines
    # 94 Scout Castor, Quezon, Metro Manila, Philippines
    Quezon
    Metro Manila
    Philippines
    Philippines
  • Full timeFULL_TIME

Expired 3 years ago

2021-05-30T16:00:00+00:00
Job closed.

Job Description

We are on the hunt for a sharp and innovative Emailing Marketing Specialist. In this position, you will be required to oversee all aspects of email marketing campaigns, including market research, content creation, and the dissemination of copy. As an Email Marketing Specialist, you will also be required to collaborate with coworkers across departments to ensure maximum uptake of offerings.

Duties and Responsibilities

  • Analyzing the current email marketing campaigns and providing suggestions or recommendations for improvements
  • Ensuring that all email campaigns are in conformity with current email best practices in the industry
  • Monitoring and reporting on several email campaigns in order to guide developments or improvements
  • Ensuring continuous development in performance through testing
  • Liaising and working with the content strategist in order to create effective email content that boosts the organization’s product or service awareness
  • Researching, identifying, and examining digital trends and coming up with recommendations for greater and better engagements and new opportunities for the organization
  • Creating ongoing campaigns that are specifically designed to target new customers, current customers, and re-engage past customers
  • Ensuring that marketing messages are concise, conveyed clearly, and properly delivered to prospects
  • Overseeing and monitoring the maintenance, security, and integrity of several email databases
  • Updating the organization’s marketing automation strategies which may involve sending out an unlimited number of emails every month, and going above and beyond sending out automatic replies.

KPIs for this position

  • click through rate
  • conversion rate
  • bounce rate
  • list growth
  • sharing/forwarding
  • ROI

Minimum Qualifications

The right candidate holds a Bachelor's degree in marketing, advertising, communications or business. Other qualifications are:

  • 3+ years of marketing experience including email-marketing, deliverability, testing, and automation
  • Knowledge of creative processes and social media marketing
  • Proficiency in marketing automation technology
  • Knowledge of SEO/SEM and Google Analytics
  • Excellent verbal, written, and interpersonal communication skills
  • Strong HTML and CSS skills for responsive email design
  • Knowledge of Adobe Creative Suite
  • Experience with high-level email deployment platforms
  • Ability to work with minimal supervision and under deadline pressure
  • Manage many campaigns at once including different segmented messages
  • Data-driven thinking to analyse data through A/B testing and email optimisation
  • Ability to work alone or as part of a team

Required Skills

  • Google Analytics
  • Creative Thinking
  • Sales and Marketing Knowledge
  • Analyzing Data
  • Digital Marketing
  • Search Engine Optimization (SEO)
  • Data Analysis

Jobs Summary

Job Level
Associate / Supervisor
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Always
Office Address
# 94 Scout Castor
Industry
Public Relations / PR
Vacancy
1 opening
Website
https://m2comms.com/

Feel secure when applying: look for the verified icon and always do your research on a company. Avoid and report situations when employers require payment or work without compensation as part of their application process.

About M2.0 Communications Inc.

M2.0 Communications specializes in business, technology and lifestyle communication, with emphasis on public relations, stakeholder management and digital communication. We focus on public relations, social media marketing and media analytics, and pride ourselves as experts in earned media communication. Starting with one employee in 2003, M2.0 now has a total of around 50 full-time staffers composed of a dozen manager/director level employees and more than 40 specialists. During this time, the company came to work with dozens of national and international brands including Intel, Dell, Carrier, Bank of the Philippine Islands. Currently, we work with brands including UNICEF, Philips, OPPO, Del Monte, Bayo and the Government of the Philippines. M2.0's differentiation lies in the robust support offered by its different service units, as well as its knowledge and experience in stakeholder management, technology and business PR. The agency also offers a unique media monitoring service that is currently one of the most responsive and comprehensive in the Philippines today.

People also applied to

  1. Home

Other Recommended Jobs

Apply jobs in

Job Categories:

Related to your search: