Linya-Linya is a retail group that literally started from scratch. The company uses word play and creative illustrations to reflect the feels of today's Filipinos. It started as a source of entertainment and humor on social media (Facebook and Instagram) but as our community rapidly grew, we decided to create merchandise (t-shirts, mugs, paper products, key chains) based on these designs. We initially sold these on our online shop at http://linyalinya.ph/ but as the demand grew, we knew we had to expand via physical stores. The company now has 9 stores in Metro Manila.