Marketing Head
Kumu
- Mandaluyong, PhilippinesPioneer Street , Mandaluyong, Metro Manila, PhilippinesMandaluyongMetro ManilaPhilippinesPhilippinesTELECOMMUTE
- Full timeFULL_TIME
Expired 4 years ago
2020-08-06T16:00:00+00:00Job closed.
Job Description
- Ensure effective, branded marketing communications, including the company website, print communication, and advertising.
- Manage media and marketing staff and external PR agencies.
- Execute marketing strategy and the execution of plans for existing products.
- Serve as a partner to finance and product development in determining the viability of potential markets before the production of a product.
- Work with product development teams to manage new product development.
- Manage launch campaigns for new products.
- Manage distribution channels for products.
- Interviews, hires, and trains marketing staff members
- Establishes marketing goals based on past performance and market forecasts
- Oversees current offerings and comes up with initiatives for new products or services
- Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
- Works with marketing staff to develop detailed marketing plans for all media channels and sales teams
- Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
- Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
- Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
- Works within the department budget to develop cost-effective marketing plans for each product or service
- Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
- Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
- Performs other duties that may be assigned from time to time
Minimum Qualifications
- Bachelor’s degree in business, marketing, communications, or related field.
- Experience in marketing and running a marketing team.
- Proven marketing campaign experience.
- Effective time management skills and the ability to multitask.
- Strong copywriting skills.
- Attention to detail.
- Proven ability to manage budgets.
- Professional and proactive work ethic.
- High competence in project and stakeholder management.
- Excellent interpersonal, written and oral communication skills.
- Experience with digital marketing forms such as social media marketing and content marketing.
- Competency in Microsoft applications including Word, Excel, and Outlook.
Perks and Benefits
Work from Home
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Media and Creatives
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Once in a while
- Office Address
- Robinsons Cybergate Tower 3, Pioneer Street, Mandaluyong, Metro Manila, Philippines
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About Kumu
Kumu is a technology company that brings communities together to unlock the power of the Philippines. Our localized messenger app and media platform aims to bridge and amplify Filipino communities, storytelling, impact, and commerce.