Kompas Gramedia
Kompas Gramedia

Performance Marketing - GDN  

Kompas Gramedia

 
  • West Jakarta, Indonesia
    Jl. Palmerah Selatan No. 22-28. Jakarta, Indonesia, West Jakarta, DKI Jakarta, Indonesia
    West Jakarta
    DKI Jakarta
    Indonesia
    Indonesia
  • Full timeFULL_TIME

Expired 2 years ago

2021-10-28T17:00:00+00:00
Job closed.

Job Description

Gramedia Digital Nusantara is a subsidiary of Kompas Gramedia Group, we are a unique bunch working on the digital transformation within KG and beyond.

  • Plan and own overall digital performance marketing strategy (including but not limited to affiliate, SEM, social paid, GDN, programmatic, SEO and etc) and be responsible for all performance marketing KPIs.
  • Proposing and managing Marketing budgets to be spent monthly, quarterly and yearly.
  • Strategize, manage, execute and optimize in all respects of performance marketing campaigns
  • Responsible for quality traffic growth through comprehensive channel optimization approaches.
  • Work on a budget to reach maximum KPI keeping the CAC at the optimum level
  • Creative in identifying target audiences and devising digital campaigns that engage consumers the most.
  • Plan and create a small-scale A-B test campaign to optimize campaign and creative performance better.

Minimum Qualifications

  • Bachelor's degree (or higher) in any related field with a strong quantitative background.
  • Proven working experience in performance marketing (Min 2 years), extensive experiences in managing in-house digital performance marketing at technology company (such as e-commerce, online-travel, mobile-gaming, etc) is preferable.
  • Familiar with Google Analytics and other tracking tools.
  • Experience in setting up platform integration (for mobile app and website) with third parties (ex-Google, Facebook, Sizmek, Appsflyer) for campaign set-up and tracking purposes
  • Highly proficient in using digital ads platform such as Facebook Ads, Google Ads, Twitter Ads
  • Strong analytical and planning skills;
  • Good communication and presentation skills;
  • Excellent problem-solving skills;

Perks and Benefits

  • FlexitimeFlexitime
  • Employee DiscountsEmployee Discounts
  • Medical / Health InsuranceMedical / Health Insurance
  • Maternity & Paternity LeaveMaternity & Paternity Leave

Required Skills

  • Google Analytics

Licenses and Certifications

  • Google Analytics Certification

Jobs Summary

Job Level
Associate / Supervisor
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Once in a while
Office Address
Jl. Palmerah Selatan No. 22-28. Jakarta, Indonesia, West Jakarta, DKI Jakarta, Indonesia
Industry
Media Production
Vacancy
1 opening
Website
http://www.kompasgramedia.com

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About Kompas Gramedia

Kompas Gramedia, through its more than 50 years of history, is striving for one goal: enlightening and empowering Indonesia. To ensure that we are able to serve the nation for another 50 years, we are undergoing a digital transformation; strengthening and expanding our solid business pillars by developing new digital business initiatives. Our vision is to enlight all the people in Indonesia with all the knowledge we have.

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