Marketing Manager | Mandaluyong
Kalibrr Talent Services
- Mandaluyong, PhilippinesMandaluyong, Metro Manila, Philippines, Mandaluyong, Metro Manila, PhilippinesMandaluyongMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job closed.
Job Description
Key Responsibilities:
Market Analysis:
- Keep abreast of current industry trends and regulatory changes. Identify potential opportunities and impact on existing products.
- Maintain awareness of the competition and formulate strategies to win in the marketplace.
- Gather continuous intelligence on brand’s performance, and new problems and opportunities.
- Identify and monitor customer requirements and satisfaction. Probe for product implications from this data.
Strategy Development:
- Develop brand strategy.
- Develop short and long-term strategic plan for the brand.
- Prepare an annual marketing plan .
- Initiate offense/defense plan against competition.
Advertising & Promotions
- Develop advertising activities or promotion activities to deliver brand objectives. Develop overall promotional program to meet brand objectives.
- Develop creative brief or Promo Brief
- Work with creative agencies or promo agency to develop ,copy, programs and communications campaign. Work with merchandising agency to develop merchandising materials. Evaluate creative work. Test, monitor and evaluate creative materials.
- Set direction for media campaign. Develop media brief. Evaluate and approve media plan. Monitor media placements.
- Work closely with sales team to develop necessary tools
Minimum Qualifications
- Bachelors degree graduate in Business Administration or relevant field
- Proven work experience as a Marketing Manager
- An ability to understand and analyze marketing performance metrics
- Solid customer service attitude
- Strong communication and team management skills
- Knowledge in organizational effectiveness and operations management
- Knowledge of business and management principles and practices
- Knowledge of financial and accounting principles and practices
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Sometimes
- Office Address
- Mandaluyong, Metro Manila, Philippines
About Kalibrr Talent Services
Kalibrr is the fastest growing, trusted job search platform in the Philippines. It is uniquely positioned as a recruiting partner, leveraging its vast talent marketplace with nearly half a million active job seekers. Kalibrr also provides other services such as employer branding and headhunting called Kalibrr Talent Services (KTS).
Kalibrr Talent Services is a recruiting partner of various clients in different industries focused on delivering high-quality pre-screened jobseekers.