Digital Marketing Manager
Kaagapay Solar
- Pasig, PhilippinesOrtigas Center, Pasig, Metro Manila, PhilippinesPasigMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Expired 7 years ago
2017-02-15T16:00:00+00:00Job closed.
Job Description
Digital Marketing Manager Job Description:
Joinpiggy.com, a company within the same investment portfolio as Kaagapay Solar, is looking for the highest caliber digital marketing manager to join its expanding team. If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
The Opportunity
- Lucrative compensation.
- Collaborative working environment with the full support of a team of industry experts.
Job Functions:
- Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Include in Cover Letter
Include in your cover letter answers to the following questions:
- Examples of digital campaigns you led and managed.
Minimum Qualifications
Job Requirements:
- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing to US, European audiences.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Media and Creatives
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Once in a while
- Office Address
- Ortigas Center, Pasig, Metro Manila, Philippines
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About Kaagapay Solar
Our story starts with the success of our commercial solar company based in California where we have successfully installed & financed over 85 Megawatts of renewable power.
That’s enough energy to power a city of 115,000 people. Unique among our counterparts in the US, a significant portion of our back-office and project management functions are handled by personnel right here in the Philippines in Cebu and Bacolod.
We are members of your community, and after having worked for so long to bring cheaper, cleaner power to Californians, we saw what was possible here at home. We pay as much for electricity as Californians. In fact, Filipinos pay the 5th highest electricity rates in the world!
We are proud to offer our world- class services to our neighbours, our families, and the other members of our communities so we can all have access to a cheaper and cleaner source of electricity. Our vision is to not only put money back in Filipinos’ pockets, but to also make a lasting environmental impact for generations to come.
We have saved our US clients over $35 million in the last 4 years alone...and that number only keeps growing.