SEO Analyst
Inquirer Interactive, Inc.
- Makati, Philippines3/F Media Resource Plaza, Makati, Metro Manila, PhilippinesMakatiMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job closed.
Job Description
Key Functional Areas of Responsibility
- Perform keyword research in coordination with U.S Team objectives to optimize existing content and uncover new opportunities
- Review the Provided SEO analysis and recommendations by U.S Team and in coordination with elements and structure of websites and web pages to execute with PH tech team.
- Understand all recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific based on description of the tasks provided by manager
- Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
- Implement link building campaigns in coordination with client SEO goals
- Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
- Monitor and evaluate search results and search performance across the major search channels
- Communication to team and management on project development, timelines, and results
- Work closely with the other team members to meet client goals
Minimum Qualifications
Professional Skills & Qualifications
- 1 – 2 years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
- Proficiency in MS Excel, PowerPoint, and Word
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
- Experience working with popular keyword tools (Semrush, Google Keyword planner, etc)
- Experience working with CMS and building/administering content in CMS environments
- Desired: Knowledge of HTML/CSS and website administrations
- BS/BA degree preferred
Professional Competencies
- Passion for SEO and internet marketing
- Outstanding ability to think creatively, and identify and resolve problems based on Robots.txt
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
- Ability to clearly and effectively articulate thoughts and points
- High levels of integrity, autonomy, and self-motivation
- Excellent analytical, organizational, project management and time management skills
Perks and Benefits
- Retirement Benefit Plans
- Paid Sick Leave
- Paid Bereavement/Family Leave
- Life Insurance
- Paid Vacation Leave
- Medical, Prescription, Dental, or Vision Plans
Jobs Summary
- Job Level
- Associate / Supervisor
- Job Category
- Writing and Content
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Always
- Office Address
- 3/F Media Resource Plaza
- Vacancy
- 1 opening
- Website
- http://www.inquirer.net/
About Inquirer Interactive, Inc.
INQUIRER.net is the official news website and member of the Inquirer Group of Companies that includes the Philippine Daily Inquirer, Hinge Inquirer Publications, Cebu Daily News, Inquirer LIBRE, Bandera, INQUIRER.net, Megamobile Inquirer, Print Town, DZIQ 990AM Radyo Inquirer and DAG.
It features 24/7 breaking news, the latest on local and international issues and events, and compelling commentaries on Politics, Entertainment, Sports, Lifestyle, Business, and Technology. It also features Global Nation for OFWs who want to know more about the latest from the Philippines.
INQUIRER.net offers multimedia features, easy channel navigation, strong social media presence and numerous engagement platforms that allow the readers to experience and be part of the news no matter where they are.