GoTo Company
GoTo Company

GO-LIFE Regional Marketing Executive - Kalimantan & Sulawesi  

GoTo Company

 
  • Pontianak, Indonesia
    Pasaraya Blok M Gedung B Lt. 6, Jalan Iskandarsyah II No.7, RW. 2, Melawai, Kebayoran Baru, Pontianak, West Kalimantan (Kalimantan Barat), Indonesia
    Pontianak
    West Kalimantan (Kalimantan Barat)
    Indonesia
    Indonesia
  • Full timeFULL_TIME

Expired 5 years ago

2019-06-22T17:00:00+00:00
Job closed.

Job Description

  • Plan and execute all regional marketing initiatives including ATL, BTL, Digital
  • Responsible to increase awareness, drive trial, increase growth of booking and completed order of GO-LIFE product in those areas to achieve its targets effectively
  • Collaborate with Product Marketing team to develop localize marketing strategy align with local insight and market needs for each region
  • Collaborate with Strategic Planner and Creative Lead to developed compelling value propositions and design campaign framework
  • Ensuring the marketing operations are conducted properly. Monitor important business metrics and performance analytics of product marketing campaigns
  • Maintain relationship with exisiting customers, partners, local media, local communities, and influencers in the respective areas
  • Evaluate and possess knowledge of competitive trends, market dynamics for the respective area. To gather insights to formulate and improve marketing strategy
  • Collaborate with GO-JEK Regional Marketing and GO-LIFE Regional Operation at each region in ensuring alignment between supply and demand

Minimum Qualifications

  • Minimum 3 years experience in related field
  • Had a working experience as a marketing communication or area manager in electronics, FMCG, telco, or tobacco company
  • Having great passion to grow together and be a part of the team that delivers impactful results
  • Motivated self starter, Attention to detail, problem-solving aptitude, Agile and able to work quickly in a constantly evolving competitive landscape
  • Perfect understanding of local knowledge and ability to understand customer behavior and expectations
  • Combination of strong analytical and strategic thinking with solid experience on handling ATL and BTL execution

Jobs Summary

Job Level
Mid-Senior Level / Manager
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Once in a while
Office Address
Pasaraya Blok M Gedung B Lt. 6, Jalan Iskandarsyah II No.7, RW. 2, Melawai, Kebayoran Baru
Industry
IT and Software
Vacancy
1 opening
Website
https://www.gotocompany.com/en

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About GoTo Company

GoTo Group is the largest digital ecosystem in Indonesia, with a mission to “empower progress” by offering technology infrastructure and solutions that help everyone to access and thrive in the digital economy. GoTo’s ecosystem comprises of on-demand transport, e-commerce, food and grocery delivery, logistics and fulfillment, and financial services through the Gojek, Tokopedia and GoTo Financial platforms.

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