GO-LIFE Regional Marketing Executive - Kalimantan & Sulawesi
GoTo Company
- Pontianak, IndonesiaPasaraya Blok M Gedung B Lt. 6, Jalan Iskandarsyah II No.7, RW. 2, Melawai, Kebayoran Baru, Pontianak, West Kalimantan (Kalimantan Barat), IndonesiaPontianakWest Kalimantan (Kalimantan Barat)IndonesiaIndonesia
- Full timeFULL_TIME
Job closed.
Job Description
- Plan and execute all regional marketing initiatives including ATL, BTL, Digital
- Responsible to increase awareness, drive trial, increase growth of booking and completed order of GO-LIFE product in those areas to achieve its targets effectively
- Collaborate with Product Marketing team to develop localize marketing strategy align with local insight and market needs for each region
- Collaborate with Strategic Planner and Creative Lead to developed compelling value propositions and design campaign framework
- Ensuring the marketing operations are conducted properly. Monitor important business metrics and performance analytics of product marketing campaigns
- Maintain relationship with exisiting customers, partners, local media, local communities, and influencers in the respective areas
- Evaluate and possess knowledge of competitive trends, market dynamics for the respective area. To gather insights to formulate and improve marketing strategy
- Collaborate with GO-JEK Regional Marketing and GO-LIFE Regional Operation at each region in ensuring alignment between supply and demand
Minimum Qualifications
- Minimum 3 years experience in related field
- Had a working experience as a marketing communication or area manager in electronics, FMCG, telco, or tobacco company
- Having great passion to grow together and be a part of the team that delivers impactful results
- Motivated self starter, Attention to detail, problem-solving aptitude, Agile and able to work quickly in a constantly evolving competitive landscape
- Perfect understanding of local knowledge and ability to understand customer behavior and expectations
- Combination of strong analytical and strategic thinking with solid experience on handling ATL and BTL execution
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Once in a while
- Office Address
- Pasaraya Blok M Gedung B Lt. 6, Jalan Iskandarsyah II No.7, RW. 2, Melawai, Kebayoran Baru
About GoTo Company
GoTo Group is the largest digital ecosystem in Indonesia, with a mission to “empower progress” by offering technology infrastructure and solutions that help everyone to access and thrive in the digital economy. GoTo’s ecosystem comprises of on-demand transport, e-commerce, food and grocery delivery, logistics and fulfillment, and financial services through the Gojek, Tokopedia and GoTo Financial platforms.