Fruitas Group Inc.
Fruitas Group Inc.

Digital Marketing Specialist  

Fruitas Group Inc.

  • Quezon City, Philippines
    68, Don Manuel, Salvacion, Quezon City, Metro Manila, Philippines
    Quezon City
    Metro Manila
    Philippines
    Philippines
  • Full timeFULL_TIME

Expired 3 years ago

2021-09-27T07:16:14.278000+00:00
Job closed.

Job Description

Responsibilities will include:

  • Developing and implementing comprehensive digital marketing programs across all digital channels including web, database marketing, email, social media and display advertising campaigns, in line with brand plans and business priorities
  • Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey
  • Reviewing and optimising the design and content of all online assets including the company website and social media pages
  • Planning and controlling of the digital marketing budget and spend by allocating budgets to different channels
  • Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio
  • Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement
  • Ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders

Minimum Qualifications

  • Strong analytical and planning skills;
  • Good communication and presentation skills;
  • Excellent problem-solving skills;
  • Relevant knowledge in DIgital Marketing related to
    • Search Engine Optimization (SEO)
    • Social Media Marketing (SMM)
    • Content Marketing.
    • Email Marketing
    • Influencer/ Affiliate Marketing
    • Viral Marketing.
    • Mobile Marketing.

Required Skills

  • Organizing and Planning
  • Digital Marketing
  • Social Media Management
  • Critical Thinking
  • Leadership skills
  • Decision-Making
  • Digital Creative Direction

Jobs Summary

Job Level
Mid-Senior Level / Manager
Job Category
Media and Creatives
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Once in a while
Office Address
Don Manuel, Salvacion
Industry
Food / Beverages
Vacancy
1 opening
Website
https://fruitasholdings.com

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About Fruitas Group Inc.

Company Overview Our Fruitful History Banking on the trend of healthy living in the Philippines, Fruitas Holdings, Inc opened its first store Fruitas Fresh from Babot's Farm on February 1, 2002 at SM Manila. Nobody expected that a single beverage stand offering fresh fruit shakes could flourish into a thriving business of more than 800 profitable stores nationwide. Our Refreshing Products and Services FHI is a customer and service oriented company that boasts of wide logistics nationwide. Customer concerns are addressed promptly, and we have open communications with our business partners and personnel. These are practices that ensure the maintenance of quality of our stores in every aspect including service training, operations, and product standardization. Since its establishment, FHI has expanded into a handful of store concepts namely Buko ni Fruitas, Juice Avenue, Black Pearl, The MangoFarm, Fruitas Ice Candy, Yes Yes Yo!, Tea-rex, Friends Fries, Buko Loco, House of Desserts, De Original Jamaican Pattie and Juice Bar, and 7107 Halo Halo Islands. All of which are serving fresh and natural food and beverages. Our persistent marketing and advertising efforts coupled with our ever-innovative retail and business development guarantee that our products are at the top of mind of consumers. Vision and Mission We will be as Big as the Creator would allow us to be. Our journey to Bigness shall be anchored on Love for Country, Innovation, Focus & Sacrifice, Search for Excellence, Customer-Centricity, Bias for Action & Sense of Ownership. Giving Back FHI owes its success to the Filipino community who patronized our products throughout the years. As a way of providing equal opportunities, we have also trained and employed deaf and mute people to become our stores' service crew.

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