First Philippine Industrial Park
First Philippine Industrial Park

Marketing Manager  

First Philippine Industrial Park

  • Pasig, Philippines
    10th Floor, Barangay Santa Anastacia , Batangas, Pan - Philippine Hwy, Santo Tomas, 4234 Batangas, Philippines, Pasig, Metro Manila, Philippines
    Pasig
    Metro Manila
    Philippines
    Philippines
    TELECOMMUTE
  • Full timeFULL_TIME

Expired 3 years ago

2021-06-17T16:00:00+00:00
Job closed.

Job Description

The Product Marketing Manager for New Businesses is responsible for developing effective marketing strategies and plans to communicate the features and benefits of new or potential products to customers. The PMM will handle market research on current trending products, establish timescales for upcoming products, influence pricing and packaging, guide sales teams, develop messaging and market positioning around products and take part in presentations and events. The PMM will be the ‘voice of the customer’ within the company, taking the lead in continuous research on consumer needs and experiences.

The PMM is also responsible for providing lead support to ensure strategy and tactical resource execution is in alignment with corporate goals and objectives, and is performed in a systematic and integrated approach to enable the company to make better decisions. The PMM is accountable for the development and implementation of strategic plans related to specific product lines, covering short to long-term time frames, and works with all levels of management to provide sound analysis and strategic recommendations on how to optimize business plans, policies and procedures.

Product Marketing

Lead coordinator for new product or service launched or updated; orchestrates all components of launching and sustaining product/service in the market, including product strategy, pricing, product positioning, target audience, messaging and branding, including all support communications campaigns and budgeting

Market Research and Data Analytics

Lead in data mining and analytics to help determine potential products or services and overall viability. Information is gathered through competitive research, surveys, focus groups and other tactics, followed by translating the data into actionable insights that help in decision-making

Content Management and Special Projects

Lead in content development and, responsible for crafting and distributing helpful, relevant content for an identified audience. Content could be in the form of blog articles, newsletters, infographics, videos, etc.

Special projects as assigned

Sustainability program support

Locator and locator employee engagement initiatives

Customer centricity roadmap

Minimum Qualifications

  • Graduate of Business Management, Marketing, Economics or related fields
  • A Masters Degree in similar fields is an advantage
  • At least ten (10) years of work experience in Business Admin, Marketing, Communications or related fields

Perks and Benefits

  • Work from HomeWork from Home
  • Company CarCompany Car
  • Medical / Health InsuranceMedical / Health Insurance
  • Paid Sick LeavePaid Sick Leave
  • Paid Vacation LeavePaid Vacation Leave
  • Life InsuranceLife Insurance
  • FlexitimeFlexitime
  • Transportation AllowancesTransportation Allowances

Jobs Summary

Job Level
Mid-Senior Level / Manager
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Once in a while
Office Address
Rockwell Business Center, Tower 3 Ortigas Center, Pasig City
Industry
Property Management and Real Estate
Vacancy
1 opening
Website
http://www.fpip.com/

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About First Philippine Industrial Park

First Philippine Industrial Park, Inc. (FPIP) is the owner, developer, and manager of the leading industrial property in the Philippines. Established in 1997, FPIP is a 457-hectare property strategically located in the CALABARZON (Cavite-Laguna-Batangas-Rizal-Quezon) industrial region south of Manila. FPIP was established as a response to the call of the Philippine government to help in the task of nation-building through the development and management of world-class facilities designed to host global companies.

FPIP is a joint venture between one of the Philippines' largest conglomerates, First Philippine Holdings Corporation (FPH) and Sumitomo Corporation of Japan.

FPH is a major publicly listed company with core businesses in power and energy and strategic initiatives in media, semiconductors, solar energy, telecommunications, property, infrastructure, and manufacturing.

Sumitomo Corporation is a global leader in the trade and distribution of steel, chemicals, mining, construction, and financial and logistics services. Sumitomo's team of more than 6,3299 employees in almost 66 countries can handle all aspects of virtually any project, including planning, sourcing financing, logistics, insurance, and marketing anywhere in the world. The Company now calls itself an Integrated Business Enterprise, a term more adequately capturing its diverse scope and status. The Company has experience in industrial park management, development, and marketing in 12 locations across Asia.

FPH and Sumitomo Corporation combine competencies, experiences, and culture. They define a corporate synergy that ensures the realization of a truly world-class First Philippine Industrial Park.

FPIP is an Integrated Management System (IMS) certified company that adheres to international quality, environment, and health and safety standards. It is certified by Certification International (CI) and continually adheres to the highest quality standards of customer service.

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