Senior Account Executive  

Tasks and Responsibilities

Business Development

• Achieve monthly and annual sales targets by identifying potential leads and markets by doing research online or offline
• Achieve monthly and annual sales targets by securing contract renewals or new business opportunities from existing clients
• Implement lead generation tactics such as cold calling, emailing, or activation social media channels
• Respond to, and engage with, any sales inquiries or requests for information
• Work with different teams to develop client pitches (prepare SOWs, presentations, and quotations)
• Negotiate SOWs and pricing
• Build relationships with current and potential clients to expand business opportunities
• Continuously seek opportunities to expand existing client business

Strategy and Planning

• Conduct research and analysis
• Lead and participate in the creation of strategic plans and communications products for clients
• Draft budgets and work plans for internal and client approval
• Create presentations for clients

Continuous Learning

• Commit to continuous learning and staying abreast of trends in communications (social media, digital marketing, consumer behavior and trends, etc)

Project Management

• Ensure proper client and internal team onboarding
• Act as day-to-day client contact and primary liaison between client and implementing team
• Oversee the overall production of project deliverables, working and leading team members as necessary, and ensuring delivery quality and timeliness
• Inform internal team members of possible issues as they arise, and manage outcomes of these
• Produce accurately written materials such as summaries, presentations, reports, and other materials as required, ensuring that all agreements are documented
• Ensure that a professional and relatable voice and style format is maintained in all materials
• When required, manage media and public relations initiatives, build and maintain media and key stakeholder relationships
• Oversee the implementation of the project timelines and set meetings or progress sessions as stated in the contract
• Act as the client’s “brand champion” and police any possible deviations to strategy, persona, or playbook
• Act as supplementary social media manager, assisting the content team, and respond to comments and inquiries when the opportunity arises
• Act as general liaison between Evident and freelancers/suppliers/sub-contractors
• Ensures that products submitted to client are aligned with overall strategy and direction

Operations and Special Projects

• Where assigned, assist in the company’s day-to-day business operations
• Where assigned, implement special projects on behalf of Evident and/or its partners which may include: process improvements, marketing, business development, events, etc.

Basic Qualifications:

The senior account executive must have at least two years of relevant experience in advertising, digital marketing, public relations, management consulting, and/or related fields.

Preferred Qualifications:

The senior account executive should have a proven ability to manage multiple small or medium-sized projects simultaneously. S/he should be able to develop digital marketing and/or communications plans and impart knowledge to more junior team members. S/he should have strong research, writing, editing and client interaction skills, perform well under pressure and be a team player.

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• At least 2-3 years work experience, preferably with agency experience.
• Strong analytical and planning skills
• Good communication and presentation skills
• Excellent problem-solving skills
• Able to handle multiple projects
• Excellent client management skills
• Fresh graduates with no work experience will not be considered.