Marketing Manager

ELearning Edge, Inc.

  • Unit 401 Amberland Plaza, Jade Drive, Ortigas Center, Pasig City, Pasig, Metro Manila, Philippines
  • 28,000.00 - 50,000.00 PHP / month
  • Full time
Posted 15 days ago and deadline of application is on 27 Feb
Recruiter was hiring a minute ago

Job Description

  • Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Minimum Qualifications

  • BS/MS degree in marketing or related field
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimising landing pages and user funnels
  • Experience with A/B experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics)
  • Experience in setting up and optimising Google Adwords and Facebook campaigns
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Willing to be assigned in Ortigas Center, Pasig

Perks and Benefits

  • Paid Holidays Paid Holidays
  • Paid Vacation Leave Paid Vacation Leave
  • Paid Sick Leave Paid Sick Leave
  • Paid Bereavement/Family Leave Paid Bereavement/Family Leave
  • Maternity & Paternity Leave Maternity & Paternity Leave
  • Single Parent Leave Single Parent Leave
  • Special Leave Benefits for Women Special Leave Benefits for Women
  • Medical / Health Insurance Medical / Health Insurance
  • Performance Bonus Performance Bonus

Required Skills

  • Google Analytics
  • Facebook Ads
  • Google Adwords
  • Analyzing Data
  • Digital Marketing

Preferred Courses

  • Marketing
  • Marketing Management
  • Marketing Communications

Jobs Summary

Job level
Mid-Senior Level / Manager
Job category
Sales and Marketing
Educational requirement
Graduated from college
Recruiter response to application
Sometimes 
Office Address
Unit 401 Amberland Plaza, Jade Drive, Ortigas Center, Pasig City, Pasig, Metro Manila, Philippines
Industry
Professional Training
Vacancy
1 opening
Website

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About ELearning Edge, Inc.

ELearning Edge is the organization behind the Certified Digital Marketer (CDM) Program. The Certified Digital Marketer Program is the first premier digital marketing training program in the Philippines and is established since 2008. It is an internationally recognized certification by our partners in the UK, US, and SEA. CDM is the most comprehensive training program with 13 modules designed to equip one with both the fundamental and advanced skills on digital. Whilst the CDM Full Program can be completed within 8-13 months, graduates are granted online access to the updated courses for an additional 12 months for continuous learning on the latest in digital. Achieve digital marketing success through the CDM Program! Be guided by lecturers here and abroad - Learn from international and local lecturers to better recognize your digital marketing needs - Consult with the CDM Program's pool of Subject Matter Experts for effective and holistic digital marketing campaigns - Masterfully create digital marketing strategies from learned industry practitioners Blended learning experience - Leverage on relevant training modules approved by local and global advisory board members and gain deeper insights on utilizing digital marketing - Have a complimentary full-year access to learning materials and face-to-face sessions after graduating - Develop your skills in strategy planning through analysis of local and international case studies - Gain insights and understand the performance, behavior, and changes o marketing from current industry though leaders Global recognition as a Certified Digital Marketer - Challenge your proficiency in digital marketing by defending your final plan to our panel of Subject Matter Experts - Be certified by the country's top education institutions and global range of industry partners
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