Digital Marketing Coordinator

Diversify Offshore Staffing Solutions

  • Taguig, Philippines
    27F Twenty-four Seven Mckinley Bldg., 24th St. corner 7th Ave. Bonifacio Global City, Taguig, Metro Manila, Philippines
    Taguig
    Metro Manila
    Philippines
  • Full time
Posted a month ago and deadline of application is on 8 Apr
Recruiter was hiring 11 hours ago

Digital Marketing Coordinator

Diversify Offshore Staffing Solutions

Job Description

  • Communicate and assist in implementing technology projects for the advancement of Digital Marketing strategies
  • Support the release of Email Direct Marketing (EDM) and other online marketing strategies
  • Ensure online campaign is kept up to date and in line with current promotions
  • Support strategic decisions based on website analytics and available sales data
  • Managing all customer communication and electronic direct marketing initiatives. This would involve liaising with authors of content, proof reading, content refinement, briefing designers and developers, testing, sending and reporting
  • Developing, implementing and advising on best practice customer attraction and retention strategies, including process mapping of the customer inbound journey
  • Managing EDM database including segmentation, data collection and the development and management of the EDM calendar and EDM delivery
  • Occasionally developing and drafting copy for different audiences and mediums, including EDMs, blogs, newsletters and white paper.
  • Developing creative, innovative and unique concepts for digital promotions and competitions and managing production and design
  • Managing and providing expert advice and guidance on Adwords campaigns including key word research, strategy and reporting
  • Continuously enhancing SEO activities including auditing, identifying and solving problems
  • Development of landing pages and call to action strategies

Minimum Qualifications

  • A Degree holder of any course; preferably Marketing (Brand Management/Public Relations)
  • With at least 3 years of experience in a similar role
  • Experience in digital creatives: Flash, EDMs, Website and Mobile applications
  • Proven success in supporting the successful execution of marketing campaigns; experience and understanding of email marketing
  • Familiarity with website technology and applications; background in Adobe CS6, Flash (Action script 3) and Illustrator, and Wix is an advantage
  • Prior experience with a content automation system (HubSpot or Act/On preferred)
  • Experience with Google analytics is a plus
  • Experience managing EDM campaigns and lists in Campaign Monitor and implementing automation strategies
  • Experience with management of social media channels
  • Experience providing advice and insight into best practice digital marketing strategies and tactics
  • Background in developing copy for blogs, whitepapers and articles involving conducting initial research as required
  • Knowledge in brand marketing, email marketing, search engine marketing and search engine optimisation
  • Up-to-date with the latest trends and best practices in online marketing and measurement; strong understanding of current online marketing concepts, strategy and best practice
  • Excellent verbal and written English communication skills (Excellent public speaking ability)
  • Must be willing to work in Bonifacio Global City, Taguig City, in an early morning shift

Jobs Summary

Job level
Associate / Supervisor
Job category
Sales and Marketing
Educational requirement
Bachelor's degree graduate
Recruiter response to application
Sometimes 
Office Address
27F Twenty-four Seven Mckinley Bldg., 24th St. corner 7th Ave. Bonifacio Global City
Industry
Business Process Outsourcing
Vacancy
1 opening
Website
https://www.diversifyoss.com

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About Diversify Offshore Staffing Solutions

Diversify OSS is an Australian owned company providing businesses with successful extended or offshore workforce solutions in the Philippines. The Philippines is a competitive labour market with high demand for skilled workers in most fields. In order to realise the full potential of your offshore operations you first need to stand out from the crowd and attract the highest quality potential staff. Once you have selected the staff you want you then need to ensure that they stay happy, productive, engaged and with you for the longest possible time. Losing your staff because your provider doesn’t properly educate you about the cultural differences or because you staff don’t feel appreciated or part of a team will seriously undermine the effectiveness of your offshoring staffing strategy. An offshore workforce in the Philippines is a valuable asset to your business and like any asset, it takes some careful planning, investment, attention and most importantly the selection of the right business partner to ensure it delivers. At Diversify Intelligent Staffing Solutions we value our people. We understand that they are a major reason for our success and continued growth. We realise the importance of keeping our people happy, engaged and comfortable in what they do. Our focus is on providing a workplace that promotes creativity, teamwork and collaboration. We are a fun, friendly and passionate organisation that takes great pride in the social atmosphere we promote within the workplace, our people work hard but they enjoy what they do and enjoy interacting with their colleagues.