MFT Group of Companies
MFT Group of Companies

Digital Marketing Specialist  

MFT Group of Companies

 
  • Taguig, Philippines
    Unit 1808 The Trade and Financial Tower, 7th Avenue corner 32nd Street, Bonifacio Global City, Taguig, Metro Manila, Philippines
    Taguig
    Metro Manila
    Philippines
    Philippines
  • Full timeFULL_TIME

Expired 4 years ago

2020-04-13T16:00:00+00:00
Job closed.

Job Description

The Digital Marketing Specialist’s role is to design, create, and deliver marketing programs to support expansion and growth of MFT Group and its subsidiaries. Proficiency in graphics, web advertising, social media and web development is a must. Familiarity with a wide range of field practices, concepts, and procedures. Marketing specialists rely on judgment in planning and experience to accomplish identified goals.

Reporting directly under the Marketing Head, the Digital Marketing Specialist will also be closely working with different members of the marketing team, department head and business unit heads.

Responsibilities:

  • Planning, development and execution of digital programs and campaigns, including online advertising, web site strategy and design, social media, mobile, and deliverables according to business goals.
  • Coordinate and manage the creation of all digital content such as website, blogs, press releases and podcasts, infographics, videos etc.
  • Establish MFT Group and its subsidiaries’ web presence, and improving overall digital presence for all companies.
  • Lead ongoing management of digital touch points, social networking landing pages, and mobile.
  • Manage digital agency relationships, day-to-day production, as well as campaign budgets and schedules.
  • Own and maintaining site analytics, metrics, and campaign reporting.
  • Effectively manage SEO and adwords programs.
  • Develop and monitor ROI and KPIs
  • Regularly track and get insights into competitors' strategies
  • Develop and coordinate multimedia packages.
  • Stay up-to-date with digital media technologies and latest trends

Minimum Qualifications

  • Should have deep understanding of digital marketing and digital production and proven experience delivering effective and innovative digital campaigns for mainstream products and services.
  • Proven experience delivering a variety of digital assets, including websites, rich media online ads, micro sites, and social media applications.
  • Should have experience in managing successful social media campaigns, and solid understanding of social media marketing.
  • Solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data, and present reports and recommendations.
  • Must be able to work under pressure and manage multiple projects across multiple lines of business and meet deadlines. Strong management skills, excellent oral and written communication skills are required.
  • Must be creative, dynamic thinker, resourceful and has initiative
  • Must be a team player; works in collaboration with other members of the marketing team, and other departments.
  • Must have excellent communication and collaborative skills
  • Must excel in a working team environment

Software Expertise:

Applicants should have knowledge of the use of the following:

  • Microsoft Office
  • Wix
  • Google Docs
  • Google Analytics
  • Google MyBusiness
  • Mailchimp and related software
  • Basic knowledge of Wordpress and other Content Management System
  • Adobe Photoshop, Illustrator, InDesign, Framemaker, DreamWeaver, HTML, HTML 5, CSS

Jobs Summary

Job Level
Associate / Supervisor
Job Category
Media and Creatives
Educational Requirement
Bachelor's degree graduate
0
Office Address
Unit 1808 The Trade and Financial Tower, 7th Avenue corner 32nd Street, Bonifacio Global City
Industry
Financial Holdings Company
Vacancy
1 opening
Website
http://mftgroup.com.ph/

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About MFT Group of Companies

MFT Group of Companies is a private equity firm that adheres to the principles of restructuring corporate blueprints of Family Legacy businesses. MFT Group of Companies is a strategic partner to legacy corporations and provides shared services in the following areas: Finance, Marketing, Operations, Business Development, Succession and Corporate Restructuring and Legal Services. Present in the Philippines, United States, Spain, Hong Kong, Singapore, Japan, Malaysia, Vietnam, and Indonesia, MFT Group continues to invest across different market regions to gain exposure to and leverage on better opportunities, while aggressively moving forward to fulfill its mission to establish 100 business areas and maximize their potential value.

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