Programmatic Associate  

Operam is looking for a Programmatic Associate who will be responsible for delivering successful audience-based programmatic media programs across a portfolio of clients. In addition, has an active role on audience strategies, optimization approach and analysis, manages the day-to-day programmatic media planning, execution and client service activity for assigned accounts.The ideal candidate should have a passion for the digital space and experience in programmatic media buying across various tactics. Must be extremely detail oriented & organized with a strong ability to multitask & manage time effectively.

Responsibilities:

• Partner with internal teams to develop a programmatic media strategy that meets client goals and objectives while complimenting other media strategies in-flight
• Lead evaluation of tech and media partners to support programmatic efforts
• Traffic media within DSPs and lead optimization efforts to achieve delivery and performance objectives
• Help in designing and delivering performance updates, business reviews, new audience-based programmatic solutions and growth opportunity presentations to key agency contacts
• Generate supporting documentation for campaign presentations and provide insights to teams
• Support the performance media lead in defining audience strategies and tactics to maximize economic outcomes within campaign limits
• Manage and own multiple points of client campaigns including strategy development, trading, project management, report delivery, and client communication.
• Execute multiple campaigns and ensure performance exceeds KPIs
• Work across departments to ensure client holistic media and business goals are met

Experience / Skills:

• Knowledge of media attribution, tagging, and brand monitoring solutions
• Knowledge of ad targeting and media optimization methodologies
• Must be able to multitask, prioritize, and balance time across clients, multiple partner relationships, and internal initiatives on a daily basis.
• Understanding of auction marketplaces with the ability to manage bid pricing and optimization levers
• Strong verbal and written communication, and comfortable in a presentation environment
• Keen attention to detail with strong organizational skills, capable of managing multiple tasks in a deadline-oriented environment
• Strong written and oral communication skills – demonstrates a high level of professionalism

Minimum qualifications:

• Bachelor’s Degree in Business, Marketing or related field from an accredited university or college
• 2+ years of experience in digital media across display, video, social, mobile, TV, & OOH
• 1+ years of experience using media technology tools such as DSPs, Ad Exchanges, Ad Servers, Facebook Advertising, & Google Display Network
• Experience using G-Suite and Microsoft Office Products