Code Ninja IT Solutions Inc
Code Ninja IT Solutions Inc

Growth Marketing Manager  

Code Ninja IT Solutions Inc

 
  • Quezon City, Philippines
    4th Floor Vignet Center, Quezon City, Metro Manila, Philippines
    Quezon City
    Metro Manila
    Philippines
    Philippines
    TELECOMMUTE
  • Full timeFULL_TIME

Expired 2 years ago

2021-12-15T16:00:00+00:00
Job closed.

Job Description

About Operam

Operam is a data-driven marketing agency delivering creative strategies that produce results for your business. It is a marketing intelligence and services company, empowering teams with technology and cross-functional collaboration. At Operam we combine the best and brightest data scientists, engineers, creatives, and media professionals into one company. We utilize machine learning to guide our decisions, real-time data to receive creative insight, and algorithms to continually optimize your content.

Role Summary

We are looking for a data-driven Growth Marketing Manager to play a key role on the team. The GMM will help define strategies and execution of user acquisition, conversion rate optimization and customer retention campaigns for our growing roster of clients. The ideal candidate is a data-driven thinker with a strong understanding of lifecycle marketing in ecommerce, gaming or other KPI-driven mobile-first environment. You know Pirate Metrics, you read Andrew Chen and Julian Shapiro, and you understand that everything should be looked at from the customer perspective first.

Responsibilities

  • Ability to define and drive a data-driven marketing strategy; detailed analysis of gaps and opportunities.
  • Familiar with user acquisition, conversion rate optimization and retention best Practices
  • Understand user funnels and lifecycle management and recommend programs that will improve Growth marketing KPIs through the full user lifecycle
  • Work with User Acquisition to plan and optimize paid acquisition campaigns across multiple channels
  • Develop user segmentation strategies, conversion path optimizations and other creative solutions to improve CAC:LTV performance.
  • Experiment and learn by developing and conducting A/B tests that drive growth and lead to optimized performance
  • Model user flows that increase conversion and activation, reduce churn, and foster stronger brand relationships
  • Fully own the KPIs and be able to leverage these metrics to identify areas of opportunity to improve performance across the entire user lifecycle
  • Research and practice, stay ahead of the latest updates regarding tools, techniques, and methods related to Amazon.

Minimum Qualifications

Must-Have:

  • 3+yrs of mobile-first consumer marketing experience with a strong track record of measurable results
  • Understanding of ad attribution and tracking with mobile measurement partners (e.g. TUNE, Adjust, Appsflyer, Kochava)
  • Understanding multi-touch attribution models, conceptually and practically
  • Experience in Conversion Rate Optimization, including landing page testing with Unbounce, Instapage, or VWO, , email capture, and abandoned cart programs
  • Genuine interest in growth marketing, user lifecycle management, analytics, and advertising
  • Strong analytical skills and an Intuitive grasp of data and strong with Excel
  • Passion for problem solving: able to tackle new, unfamiliar problems and break them down into manageable components to solve them.
  • Experience doing both strategic planning and daily execution/optimization.
  • Experience working in fast-paced environments
  • Mobile Display, Facebook, and/or Google Shopping/Adwords advertising experience a plus.

Perks and Benefits

  • Paid Vacation LeavePaid Vacation Leave
  • Paid Sick LeavePaid Sick Leave
  • Work from HomeWork from Home
  • Medical / Health InsuranceMedical / Health Insurance
  • Paid HolidaysPaid Holidays

Required Skills

  • Sales and Marketing Knowledge
  • Digital Marketing
  • Marketing Communications
  • Market Research

Jobs Summary

Job Level
Mid-Senior Level / Manager
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Sometimes
Office Address
4th Floor Vignet Center
Vacancy
1 opening
Website
https://codeninja.co/

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About Code Ninja IT Solutions Inc

Here at Code Ninja we are always challenged by innovation. We like thinking about big ideas while starting out small. This is why we hire the best talent we can find and outfit them with state-of-the art tools as well as a healthy working environment. We’re very proud of our groundbreaking projects that have generated over millions of users. We want you to build the next cool thing with us.

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