Astoria Hotels & Resorts
Astoria Hotels & Resorts

Traditional Marketing Head  

Astoria Hotels & Resorts

 
  • Pasig, Philippines
    15 Escriva Dr. Ortigas Business District, Pasig, Metro Manila, Philippines
    Pasig
    Metro Manila
    Philippines
    Philippines
  • Full timeFULL_TIME

Expired 6 years ago

2017-11-21T16:00:00+00:00
Job closed.

Job Description

  • Strategize the overall traditional marketing and public relations activities to attract potential guests and retain existing customers of the Astoria group, including Astoria Hotels and Resorts and Astoria Vacation & Leisure Club, Inc.
  • Identify and leverage on traditional marketing initiatives for the brand
  • Develop campaigns, including event and exhibit activities, based on quarterly objectives and goals
  • Execute campaigns and measure the results per month
  • Create partnerships with offline partners - publications, media, influencers, etc.
  • Manage a team of writers, graphic designers, and junior marketers

Minimum Qualifications

  • Excellent English communication and writing skills
  • In-depth understanding of traditional marketing, both ATL and BTL
  • Extensive professional network and connections to tri-media organizations
  • Strong public relations management skills
  • Solid budget management skills
  • Outstanding analytical skills
  • Five (5) to seven (7) years of related work experience
  • Campaign portfolio is a plus
  • Proven project management skills
  • Presentation skills is required in this role

Jobs Summary

Job Level
Mid-Senior Level / Manager
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Once in a while
Office Address
15 Escriva Dr. Ortigas Business District, Pasig, Metro Manila, Philippines
Industry
Hospitality
Vacancy
1 opening
Website
http://www.astoriahotelsandresorts.com

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About Astoria Hotels & Resorts

Astoria is a proud homegrown Philippine hotel chain that has established itself as a brand known for spacious rooms and suites, stunning architecture, and outstanding interior design. Top notch amenities and facilities, quality food and beverage, exceptional service and gracious Filipino hospitality are offered to guests from all over the world. With properties in key tourists destination in the country, Astoria is the top of mind destination to call home when traveling to Ortigas, Makati, Boracay, Bohol, and Palawan. Each of the resorts is located on the beachfront and provide guests with ocean views while each of the hotels is located in the Central Business Districts of Makati and Ortigas, making Astoria a choice for both business and leisure travelers. Astoria also owns and manages Minami Saki by Astoria (Japanese Restaurant at the ground floor of Astoria Plaza), Chardonnay by Astoria (an events place for 500 persons located right next door to bustling Capitol Commons and Valle Verde Country Club, and the Palawan Waterpark. Astoria Hotel and Resorts is managed by Asian Grand Legacy the pioneer in hospitality management, headed by legendary hotelier Miguel Cirqueda.

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