reach52
reach52

PPC Executive | Digital Marketing  

reach52

  • Makati, Philippines
    Makati, Metro Manila, Philippines
    Makati
    Metro Manila
    Philippines
    Philippines
  • FreelanceCONTRACTOR

Expired 5 years ago

2019-07-10T16:00:00+00:00
Job closed.

Job Description

  • Managing the company's pay per click campaigns.
  • Analysis of keyword search volumes to identify strong keywords for campaigns
  • Keyword research to establish strong buying keywords
  • Monitoring competitors pay per click campaigns and reporting on keywords being targeted
  • Analysing return on investment of all PPC campaigns and reporting to the PPC manager
  • Maximising return on investment for allocated pay per click budget
  • A/b testing with pay per click wording to establish the best click through rates
  • Allocating budget for remarketing and analysing ROI.
  • Using Google analytics to ensure pay per click campaigns are targeting the optimum demographics.
  • Creating reports on campaign success and reporting these to senior management and clients.
  • Developing campaigns, copywriting, testing landing pages and writing development plans.
  • Collaborating with designers to produce creative for campaigns.
  • Devising strategies to drive online traffic to the company websites.
  • Optimizing existing campaigns and maximising return on investment.
  • Maintaining and monitoring keyword bids and monthly budget caps.

Minimum Qualifications

  • Previous experience with managing pay per click campaigns for a variety of organisations.
  • Up to date knowledge of Google analytics and Facebook, and various digital marketing software.
  • Excellent people skills and the ability to translate client briefs into results.

Jobs Summary

Job Level
Entry Level / Junior, Apprentice
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Sometimes
Office Address
Makati, Metro Manila, Philippines
Industry
Health Care / Microinsurance / Financial Services
Vacancy
1 opening

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About reach52

reach52 (R52) is a social enterprise which aims to bring universal basic healthcare services to communities in low-access, developing regions through an innovative service model and technology platform. Our approach focuses on leveraging existing community facilities (such as shops, churches, schools etc) and people to use a key technology platform to help deliver basic healthcare services to their fellow citizens. This allows core health services to be distributed deeper into communities where traditional healthcare services are unable to reach (such as Barangay Health Centres), giving basic support locally but also providing a navigation service where patients are able to find local clinics, purchase affordable quality medication and microinsurance, understand financing options (PhilHealth, PCSO etc) and connect them to regional and national healthcare facilities. If you feel aligned with our company mission, am looking for a new challenge in a fast-growing and dynamic start up, willing to work hard, am a team player - we would like to hear from you!

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