ABS-CBN Corporation
ABS-CBN Corporation

Digital Marketing Officer (for Client Solutions) | For pooling  

ABS-CBN Corporation

  • Quezon City, Philippines
    ABS-CBN Mother Ignacia Street, Quezon City, Metro Manila, Philippines
    Quezon City
    Metro Manila
    Philippines
    Philippines
  • Full timeFULL_TIME

Expired 4 years ago

2020-08-30T16:00:00+00:00
Job closed.

Job Description

Responsible for driving overall client satisfaction by providing support amongst the digital marketing and client success leads, in coming up with a strategic digital marketing pitch or digital marketing solution for ABS-CBN’s advertisers. Support comes in the form of: extracting reports from marketing tools, conducting research, studying analytics patterns, along with coming up with recommendations and proposed solutions for an advertiser’s digital marketing campaigns with ABS-CBN and also presenting these solutions effectively to the clients; The role also ensures that proper implementation of proposed digital marketing campaign is practiced.

MAJOR DUTIES AND RESPONSIBILITIES

  • Basic digital marketing knowledge (enrolling in digital marketing courses is a plus) and should be familiar and articulate in handling digital marketing campaigns.
  • Knowledgeable and excellence in client servicing and project management.
  • Must have great creative and strategic thinking and evaluation.
  • Ensures delivery of quality output from ABS-CBN Digital collaborations with brands.
  • Creation of campaign solutions for advertisers in collaboration with the team’s Digital Sales counterparts.
  • Monitoring and analysis of day-to-day reports and standard customized post-campaign reports.
  • Keeps up-to-date on digital marketing trends and developments.
  • Is a consumer of ABS-CBN’s content and products/services.
  • Is an effective presenter
  • Must know how to create visually appealing and high-impact presentations

Minimum Qualifications

  • ​​​​Graduate of a 4-year Communication, Advertising, Marketing, Business course or other equivalent courses
  • 1 year experience in a digital marketing communications company, digital advertising or digital media agency, production company or an events company.
  • Has creative and strategic skills
  • Excellent communication skills, with knowledge on how to utilize multiple media touchpoints
  • Notable leadership skills, can steer projects and manage people
  • Strong understanding of ROI-oriented integrated marketing and advertising model
  • Strong relationship building skills, with a positive and enthusiastic outlook
  • Flexible and open to change in an organization
  • Team player
  • Strong communication and strong presentation skills
  • Strong analytical skills
  • Humble and exhibits servant leadership
  • Must be able to thrive despite ambiguity
  • Photoshop and video editing knowledge a plus

Required Skills

  • Project Management
  • Brand Management
  • Digital Marketing
  • Advertising
  • Account Management

Jobs Summary

Job Level
Entry Level / Junior, Apprentice
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Always
Office Address
ABS-CBN Mother Ignacia Street, Quezon City, Metro Manila, Philippines
Industry
Entertainment / Film / News and Current Affairs / Public Service / Publishing / Digital, etc.
Vacancy
2 openings
Website
https://careers.abs-cbn.com/

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About ABS-CBN Corporation

ABS-CBN is considered one of the country’s leading media and entertainment companies, with service offerings across the different platforms of media, servicing a wide array of customer segments. As an organization, ABS-CBN affirms its mission of being in the service of the Filipino and all of its stakeholders worldwide. The company is driven to pioneer, innovate and adapt as it continues to provide information, news and entertainment that connects Filipinos with one another and with their community - wherever they may be. ABS-CBN is firmly committed to pursuing excellence. ABS-CBN’s line of businesses include: • Content Production and Distribution is comprised of content exhibition on free terrestrial television (TV), cable channels and on-line streaming platforms; global operations; films or movies; music; narrowcast; digital; print and on-line publications; and live events and concerts. • News and public affairs programs; News delivery platforms • The company delivers television programming outside of the Philippines to over 3 million viewers in North America, the Middle East, Europe, Japan, Australia, Canada, and other countries in Asia, through the internet and the Company’s global distribution platform, TFC, using DTH satellite service, cable television channels, IPTV, mobile applications and video streaming services. • Films • Music • Digital • Live events and concerts • Cable and broadband Teams working in ABS-CBN live out these core values, collectively called “The Kapamilya Way”: • Service Orientation • Meritocracy • Excellence • Teamwork and Partnerships • Teaching and Learning • Honesty, Integrity, and Respect

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