ABS-CBN Corporation
ABS-CBN Corporation

Digital Business Intelligence Analyst  

ABS-CBN Corporation

  • Quezon, Philippines
    ABS-CBN Mother Ignacia Street, Sgt. E.A. Esguerra Avenue Corner, Quezon City 1100 Metro Manila, Quezon, Metro Manila, Philippines
    Quezon
    Metro Manila
    Philippines
    Philippines
  • Full timeFULL_TIME

Expired 7 years ago

2017-04-29T16:00:00+00:00
Job closed.

Job Description

  • Client-facing.
    • Develop and evangelize customized DBI strategies and coordinate its development with the DBI technical team.
    • Analyze the performance of their DBI strategies using the solutions that will be developed and maintained by the group such as real-time dashboards.
  • Proactively conduct analysis and data mining to provide hidden insights.
  • Provide statistical expertise to support and conduct quantitative analysis and statistical validation of current performances of various digital assets.
  • Perform regular analytics assessment on all platform in both mobile and web.
  • Manage digital assets performance and drive content and marketing recommendations.
  • Work with internal teams to help define engagement to reach conversion objectives.

Minimum Qualifications

  • Bachelor's degree in a job related field such as Economics, Marketing, or Digital Advertising.
  • 1 or more years of industry experience.
  • Knowledgeable in digital platform ecosystem, analytics, and digital marketing campaigns.
  • Strong passion for and knowledge of technology and digital marketing.
  • Strong familiarity with digital metrics, as well as digital marketing and trends.
  • Strong familiarity with Google Analytics, Radian 6, and other listening and analytics tools.
  • Strong understanding of consumer behaviour in the digital landscape, as well as driving usage and traffic in both web and mobile platforms
  • Good analytical and problem solving skills.
  • Strong leadership and communication (written and verbal) skills to effectively manage internal and external customers.
  • Ability to understand issue from both business and customer perspective.
  • Ability to identify business development priorities.
  • Drives the implementation of the projects/campaigns with the internal customers.

Required Skills

  • Data Visualization
  • Data Analysis

Jobs Summary

Job Level
Associate / Supervisor
Job Category
IT and Software
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Always
Office Address
ABS-CBN Mother Ignacia Street, Sgt. E.A. Esguerra Avenue Corner, Quezon City 1100 Metro Manila, Quezon, Metro Manila, Philippines
Industry
Entertainment / Film / News and Current Affairs / Public Service / Publishing / Digital, etc.
Vacancy
3 openings
Website
https://careers.abs-cbn.com/

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About ABS-CBN Corporation

ABS-CBN is considered one of the country’s leading media and entertainment companies, with service offerings across the different platforms of media, servicing a wide array of customer segments. As an organization, ABS-CBN affirms its mission of being in the service of the Filipino and all of its stakeholders worldwide. The company is driven to pioneer, innovate and adapt as it continues to provide information, news and entertainment that connects Filipinos with one another and with their community - wherever they may be. ABS-CBN is firmly committed to pursuing excellence. ABS-CBN’s line of businesses include: • Content Production and Distribution is comprised of content exhibition on free terrestrial television (TV), cable channels and on-line streaming platforms; global operations; films or movies; music; narrowcast; digital; print and on-line publications; and live events and concerts. • News and public affairs programs; News delivery platforms • The company delivers television programming outside of the Philippines to over 3 million viewers in North America, the Middle East, Europe, Japan, Australia, Canada, and other countries in Asia, through the internet and the Company’s global distribution platform, TFC, using DTH satellite service, cable television channels, IPTV, mobile applications and video streaming services. • Films • Music • Digital • Live events and concerts • Cable and broadband Teams working in ABS-CBN live out these core values, collectively called “The Kapamilya Way”: • Service Orientation • Meritocracy • Excellence • Teamwork and Partnerships • Teaching and Learning • Honesty, Integrity, and Respect

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