Self-Serve Head  

Operations:

• Deliver against acquisition and monetization goals across multiple advertising products of ABS-CBN
• Manage, optimize and view reporting on campaigns for Self-serve advertising products of ABS-CBN
• Create and maintain operations process to ensure all digital campaigns are launched on time. Including setting KPIs and standard turnaround times of deliverables
• Identify, manage related crisis and resolve any issues in implementation in a timely manner.
• Train, manage, and lead a high performance team
• Be an expert in understanding advertiser and customer needs
• Serve as a consultative product expert for your team, working directly with clients to help guide media planning, execution and measurement
• Work with technical account management, sales, development, and product teams to identify and solve issues blocking advertiser performance
• Identify and design innovative solutions to provide the benefits of program management engagement at scale
• Uncover the business needs of our advertisers and develop strong feedback mechanisms to inform and influence the product roadmap

Reporting:

• Provide regular reports on campaign status and advertiser list to internal teams
• Must be able to include what worked well in each campaign and recommendations on what and how we can offer to the advertiser

• Graduate of a 4-year Communication, Advertising, Marketing or Business course (and other equivalent courses)
• A least 5 years of work experience in technology, digital sector or online advertising including managerial experience
• Passion for digital marketing and a track record of delivering outstanding results.
• Proven ability to think strategically and execute methodically
• Demonstrated high attention to detail and proven ability to manage multiple, competing priorities simultaneously
• Experience interpreting data and making business recommendations
• Ability to establish and manage your business to a set of key metrics and goals
• Strong leadership skills
• Ability to juggle multiple priorities and create a sense of urgency in a fast-paced, dynamic environment
• Passionate about customer experience and are able to drive incremental and continuous improvement
• Move easily between generating big, creative ideas and driving ongoing process improvements
• Strong oral and written communication skills with proven ability to influence other
• Proven analytical and data decision-making capabilities
• Partner effectively with multiple stakeholders
• Proven ability to thrive in an ambiguous environment
• Track record of taking ownerships and driving results