ABS-CBN Corporation
ABS-CBN Corporation

Programmatic Officer  

ABS-CBN Corporation

  • Quezon City, Philippines
    Ground Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, Philippines
    Quezon City
    Metro Manila
    Philippines
    Philippines
  • Full timeFULL_TIME

Expired 4 years ago

2020-06-22T16:00:00+00:00
Job closed.

Job Description

DUTIES AND RESPONSIBILITIES

  • Implement all programmatic campaigns within the standard turnaround time
  • Identify issues and troubleshoot accordingly. Escalate if needed.
  • Monitor and optimize all programmatic campaigns in daily basis. Including:
    • Direct programmatic campaigns
    • Private auctions
    • Preferred deals
    • Open auction
  • Provide comprehensive campaign reports with actionable insights.
  • Ensure that each platform is maximizing their yield by selling their inventory at the best CPM.

Client management:

  • Understand and effectively communicate Programmatic’s value proposition, technology, and processes as related to the growth of current and prospective agency accounts
  • Manage multiple accounts with their stakeholders such as planners, agency and end clients.
  • Oversee and manage his/her daily client portfolio campaign maintenance including communication, campaign setup, troubleshooting and reporting as well as managing the programmatic executive support
  • Identify, assess and implement opportunities that will drive the programmatic campaign for his/her client portfolio forward
  • Point of contact for technology partners.

Reporting:

  • Identify new opportunities or potential weaknesses/limitations of strategies and communicate effectively.
  • Responsible for the revenue strategy for the non-direct revenue sources.
  • Provide regular reports with detailed actionable insights.

Minimum Qualifications

  • Graduate of a 4-year communication, advertising, marketing or business course (and other equivalent courses).
  • Work experience – minimum of 2-3 years in a media agency, primarily handling digital campaigns.
  • Managerial experience
  • Self-driven, results-oriented, solutions-focused with a positive outlook
  • Effective at people management and compliant with following policies and practices in line with the talent team. Good knowledge around recruitment, performance management best practice, motivation, development plans and issue resolutions
  • Advanced presentation skills
  • Advanced communication and writing skills – working across the team, within the wider agency, with clients and media owners
  • Strong analytical thinking and mathematical skills (knowledge)
  • Demonstrated critical thinking and problem solving abilities.
  • Consistently over-delivering on client objectives
  • The ability to meet deadlines in a fast-paced environment; working under pressure and prioritize workload
  • Excellent project management skills to prioritize tasks on these busy accounts;
  • be confident working with numbers and large amounts of data
  • be able to adhere to processes and best practices
  • Highly organized and capable of working independently

Jobs Summary

Job Level
Associate / Supervisor
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Often
Office Address
Ground Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, Philippines
Industry
Entertainment / Film / News and Current Affairs / Public Service / Publishing / Digital, etc.
Vacancy
2 openings
Website
https://careers.abs-cbn.com/

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About ABS-CBN Corporation

ABS-CBN is considered one of the country’s leading media and entertainment companies, with service offerings across the different platforms of media, servicing a wide array of customer segments. As an organization, ABS-CBN affirms its mission of being in the service of the Filipino and all of its stakeholders worldwide. The company is driven to pioneer, innovate and adapt as it continues to provide information, news and entertainment that connects Filipinos with one another and with their community - wherever they may be. ABS-CBN is firmly committed to pursuing excellence. ABS-CBN’s line of businesses include: • Content Production and Distribution is comprised of content exhibition on free terrestrial television (TV), cable channels and on-line streaming platforms; global operations; films or movies; music; narrowcast; digital; print and on-line publications; and live events and concerts. • News and public affairs programs; News delivery platforms • The company delivers television programming outside of the Philippines to over 3 million viewers in North America, the Middle East, Europe, Japan, Australia, Canada, and other countries in Asia, through the internet and the Company’s global distribution platform, TFC, using DTH satellite service, cable television channels, IPTV, mobile applications and video streaming services. • Films • Music • Digital • Live events and concerts • Cable and broadband Teams working in ABS-CBN live out these core values, collectively called “The Kapamilya Way”: • Service Orientation • Meritocracy • Excellence • Teamwork and Partnerships • Teaching and Learning • Honesty, Integrity, and Respect

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